Isbn: 9780765609731 - what's in a name?: advertising and the concept of brands (20 risultati)

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Condizione: Very Good. 2nd. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

Condizione: Very Good. 2nd. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.…

Condizione: Good. 2003 2nd. ed. M. E. Sharpe ed. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions.…

hardcover. Condizione: New.

Condizione: New.

Condizione: New.

Condizione: New. pp. xxiii + 308 Figures, Illus.

Condizione: New. pp. xxiii + 308 Index 2nd Edition.

Condizione: New. This text analyzes brands from the point of view of modern marketing theory. It deals in detail with the role of advertising in creating, building and maintaining strong brands - the lifeblood of any long-term marketing campaign. Recommendations for developing better advertising are included. Num Pages: 320 pages, figures, tables, references, index. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 27. Weight in Grams: 612. . 2002. 1st Edition. hardcover. . . . .…

Condizione: New.

Condizione: New. pp. xxiii + 308.

Condizione: New. In English.

Condizione: As New. Unread book in perfect condition.

Hardcover. Condizione: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Condizione: As New. Unread book in perfect condition.

Condizione: New. This text analyzes brands from the point of view of modern marketing theory. It deals in detail with the role of advertising in creating, building and maintaining strong brands - the lifeblood of any long-term marketing campaign. Recommendations for developing better advertising are included. Num Pages: 320 pages, figures, tables, references, index. BIC Classification: KJMV7; KJSA. Category: (P) Professional & Vocational; (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 229 x 152 x 27. Weight in Grams: 612. . 2002. 1st Edition. hardcover. . . . . Books ship from the US and Ireland.…

Hardcover. Condizione: Brand New. 2nd edition. 320 pages. 9.00x6.25x1.00 inches. In Stock.

Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. David M Jones, Jan S. SlaterThis is a completely rewritten and updated version of one of the true classic books in the field of marketing and advertising. What s in a Name? Advertising and the Concept of Brands analyzes brands from the point of view of . …

HRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.