Isbn: 9780792377726 - building models for marketing decisions: v. 9 (5 risultati)

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  • Lingua: Inglese

    Editore: Kluwer Academic Publishers, 2000

    0792377729 / 9780792377726

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    Da: books4less (Versandantiquariat Petra Gros GmbH & Co. KG), Welling, Germaniabooks4less (Versandantiquariat Petra Gros GmbH & Co. KG)

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    Condizione: Usato - Molto buono

    EUR 92,95

    EUR 19,95 spedizione 
    Spedito da Germania a U.S.A.

    Quantità: 1 disponibili

    gebundene Ausgabe. Condizione: Gut. 645 Seiten Der Erhaltungszustand des hier angebotenen Werks ist trotz seiner Bibliotheksnutzung sehr sauber. Es befindet sich neben dem Rückenschild lediglich ein Bibliotheksstempel im Buch; ordnungsgemäß entwidmet. In ENGLISCHER Sprache. Sprache: Englisch Gewicht in Gramm: 1170.…

  • Lingua: Inglese

    Editore: Kluwer Academic Publishers, 2000

    0792377729 / 9780792377726

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    Da: BUCHSERVICE / ANTIQUARIAT Lars Lutzer, Wahlstedt, GermaniaBUCHSERVICE / ANTIQUARIAT Lars Lutzer

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    Condizione: Usato - Molto buono

    EUR 259,90

    EUR 39,95 spedizione 
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    Condizione: gut. 2000. Building Models for Marketing Decisions. International Series in Quantitative Marketing. In englischer Sprache. pages.

  • Lingua: Inglese

    Editore: Springer, Berlin, 2000

    0792377729 / 9780792377726

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    Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

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    Condizione: Nuovo

    EUR 399,98

    EUR 43,71 spedizione 
    Spedito da Germania a U.S.A.

    Quantità: 2 disponibili

    Buch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - With advances in information technology and expertise in modeling, IRI introduced model-based services in the US that explain and predict essential parts of the marketplace. ACNielsen followed, and marketing researchers have been developing increasingly valid, useful and relevant models of marketplace behavior ever since. Models that provide information about the sensitivity of market behavior to marketing activities such as advertising, pricing, promotions and distribution are now routinely used by managers for the identification of changes in marketing programs that can improve brand performances. Building Models for Marketing Decisions, Second Editiondescribes up-dated marketing models that managers can use as an aid in decision making.…

  • Lingua: Inglese

    Editore: Springer, 2000

    0792377729 / 9780792377726

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    Da: Mispah books, Redhill, SURRE, Regno UnitoMispah books

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    Condizione: Nuovo

    EUR 837,15

    EUR 29,07 spedizione 
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    Quantità: 1 disponibili

    hardcover. Condizione: New. New .Ships From Multiple Locations. book.

  • Lingua: Inglese

    Editore: SPRINGER NATURE Feb 2000, 2000

    0792377729 / 9780792377726

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    Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.

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    Condizione: Nuovo

    EUR 373,43

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    Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -With advances in information technology and expertise in modeling, IRI introduced model-based services in the US that explain and predict essential parts of the marketplace. ACNielsen followed, and marketing researchers have been developing increasingly valid, useful and relevant models of marketplace behavior ever since. Models that provide information about the sensitivity of market behavior to marketing activities such as advertising, pricing, promotions and distribution are now routinely used by managers for the identification of changes in marketing programs that can improve brand performances. Building Models for Marketing Decisions, Second Editiondescribes up-dated marketing models that managers can use as an aid in decision making. 664 pp. Englisch.…