Isbn: 9780984518500 - the guide to the product management and marketing body of knowledge: prodbok(r) guide (10 risultati)

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Paperback. Condizione: Good.

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Condizione: Very Good. : Esta guía integral, conocida como ProdBOK, establece el estándar para la práctica de la gestión de productos y el marketing. Desarrollada en colaboración con líderes de opinión y profesionales en activo, ofrece una visión detallada del ciclo de vida del producto, abarcando desde procesos tradicionales como waterfall hasta metodologías Agile.El libro proporciona conocimientos esenciales sobre las relaciones de trabajo entre gestores de productos y sus homólogos en áreas como experiencia de usuario (UX), análisis de negocio y gestión de proyectos. Es una herramienta indispensable para profesionales que buscan optimizar resultados organizacionales y dominar las herramientas necesarias para crear valor en una amplia gama de bienes y servicios. EAN: 9780984518500 Tipo: Libros Categoría: Negocios y Economía|Tecnología Título: The Guide to the Product Management and Marketing Body of Knowledge Autor: Greg Geracie| Steven D. Eppinger Editorial: Product Management Educational Institute Idioma: en Páginas: 346 Formato: tapa blanda.…

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Condizione: New. pp. 346.

Paperback. Condizione: Brand New. 1st edition. 346 pages. 11.00x8.50x0.78 inches. In Stock.