9781032904887 - Risk and Tourism Marketing in Asia (17 risultati)

Condizione: New.

Condizione: New.

Condizione: As New. Unread book in perfect condition.

Condizione: As New. Unread book in perfect condition.

Condizione: New.

Condizione: New.

Condizione: New.

Hardcover. Condizione: Brand New. 492 pages. 9.68x6.87x9.61 inches. In Stock.

Condizione: New.

Hardcover. Condizione: new. Hardcover. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.With its diverse cultures, stunning landscapes and historical sites, Asia draws tourists from all across the world. This book looks at the development of the countries tourism branding and strategies over the decades. It also discusses the common challenges they face, including climate change, overtourism, natural disasters and geopolitical unrest. Particular attention is given to how Asian countries have incorporated resilience and recovery strategies into their marketing plans after the COVID-19 pandemic. Written by leading tourism scholars and industry leaders, this book showcases how Asian destinations are entering a new normal creating and marketing experiences that surprise and delight, while proactively managing the risks of a complex operating environment.A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies and tourism industry professionals. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services. A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies, and tourism industry professionals. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

Hardcover. Condizione: new. Hardcover. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.With its diverse cultures, stunning landscapes and historical sites, Asia draws tourists from all across the world. This book looks at the development of the countries tourism branding and strategies over the decades. It also discusses the common challenges they face, including climate change, overtourism, natural disasters and geopolitical unrest. Particular attention is given to how Asian countries have incorporated resilience and recovery strategies into their marketing plans after the COVID-19 pandemic. Written by leading tourism scholars and industry leaders, this book showcases how Asian destinations are entering a new normal creating and marketing experiences that surprise and delight, while proactively managing the risks of a complex operating environment.A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies and tourism industry professionals. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services. A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies, and tourism industry professionals. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

HRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. David Beirman is Adjunct Fellow, Management and Tourism, University of Technology, Sydney. David has 30 years of experience in the tourism industry, of which 18 years involved leadership roles in destination management and marketing. Dav.

Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.

Buch. Condizione: Neu. Risk and Tourism Marketing in Asia | David Beirman (u. a.) | Buch | Einband - fest (Hardcover) | Englisch | 2026 | Routledge | EAN 9781032904887 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand.

Hardcover. Condizione: new. Hardcover. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services.With its diverse cultures, stunning landscapes and historical sites, Asia draws tourists from all across the world. This book looks at the development of the countries tourism branding and strategies over the decades. It also discusses the common challenges they face, including climate change, overtourism, natural disasters and geopolitical unrest. Particular attention is given to how Asian countries have incorporated resilience and recovery strategies into their marketing plans after the COVID-19 pandemic. Written by leading tourism scholars and industry leaders, this book showcases how Asian destinations are entering a new normal creating and marketing experiences that surprise and delight, while proactively managing the risks of a complex operating environment.A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies and tourism industry professionals. This book looks at the destination marketing and risk management strategies of 18 Asian countries, showcasing how they deliver their unique products and services. A book of vital interest to students and scholars of tourism marketing, as well as policy makers, government agencies, and tourism industry professionals. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.