9781137534286 - the intuitive customer: 7 imperatives for moving your customer experience to the next level di shaw, colin; hamilton, ryan (21 risultati)

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hardcover. Condizione: Good.

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Condizione: very_good. This is a well-cared-for used book with light signs of previous use. There may be minor cover wear, a faint crease, or slight spine wear, but overall it's in great shape and fully readable. Please note: -May contain library or rental stickers. -Supplemental materials e.g., CDs, access codes, inserts are no…t guaranteed. -Box sets may not include original exterior box. Your satisfaction is our top priority! If you have any questions or concerns about your order, please don't hesitate to reach out. Thank you for shopping with us and supporting small businessâ"happy reading.

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Da: WorldofBooks, Goring-By-Sea, WS, Regno UnitoWorldofBooks
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Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

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Da: Books From California, Simi Valley, CA, U.S.A.Books From California
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hardcover. Condizione: Very Good.

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Da: Books From California, Simi Valley, CA, U.S.A.Books From California
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hardcover. Condizione: Fine.

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Da: medimops, Berlin, Germaniamedimops
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Da: Greener Books, London, Regno UnitoGreener Books
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Hardcover. Condizione: Used; Very Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books.

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Da: Skoob-ebooks, Pontiac, QC, CanadaSkoob-ebooks
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Hardcover. Condizione: Very Good. Nice copy. No highlighting, writing or other marks detected on pages. Minor wear and blemishes only.; 6 X 0.75 X 8.25 inches; 235 pages.

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- Prima edizione
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
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Hardcover. Condizione: new. Hardcover. Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create… exceptional customer experiences. Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.

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Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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Condizione: New. Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer…experiences. Num Pages: 216 pages, 23 black & white illustrations, biography. BIC Classification: KJC; KJSM; KJU. Category: (G) General (US: Trade). Dimension: 159 x 217 x 21. Weight in Grams: 416. . 2016. 1st ed. 2016. Hardcover. . . . .

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Da: Books Puddle, New York, NY, U.S.A.Books Puddle
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Condizione: New. pp. 240 2016th edition NO-PA16APR2015-KAP.

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Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
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Hardcover. Condizione: Brand New. 216 pages. 8.25x6.00x0.75 inches. In Stock.

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Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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Condizione: New. Building on the work of Daniel Kahneman (Thinking Fast and Slow), Dan Ariely (Predictably Irrational), Shaw and Hamilton provide a new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer…experiences. Num Pages: 216 pages, 23 black & white illustrations, biography. BIC Classification: KJC; KJSM; KJU. Category: (G) General (US: Trade). Dimension: 159 x 217 x 21. Weight in Grams: 416. . 2016. 1st ed. 2016. Hardcover. . . . . Books ship from the US and Ireland.

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Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
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EUR 87,00
EUR 62,09 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Condizione: Neu. Neu Neuware, Importqualität, auf Lager - Consumers are unreasonable - but they're not stupid. We all like to think we make rational choices. But thirty years' of research has shown that what we actually do is make instinctive, 'gut' choices and then reverse engineer a set of rational criteria to justify that cho…ice in order to fool ourselves into believing that we are not being unreasonable. The funny thing is that those gut choices consumers make are often better than the ones they make when they actively and rationally consider their options. In other words - consumers are sensibly unreasonable. The problem is that a lot of marketing is reasonable - but stupid.Why does every marketing brochure include a list of features and benefits that are based on the assumption that consumers are making a logical, cognitive choice We know that they are not, but we keep doing it! By concentrating on providing cognitive solutions to emotional needs, marketing is trying to solve the wrong problem. What matters is how customers feel. You need to understand what makes consumers behave a certain way and then use that knowledge to shape the experience you deliver to the customer.This book is about Behavioral Economics and consumer psychology. Building on the work of Daniel Kahneman ( Thinking Fast and Slow ), Dan Ariely ( Predictably Irrational ) and others, Shaw and Hamilton unpack this new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.

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Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 87,00
EUR 62,09 spedizioneSpedito da Germania a U.S.A.Quantità: 1 disponibili
Condizione: Neu. Neu Neuware, Importqualität, auf Lager - Consumers are unreasonable - but they're not stupid. We all like to think we make rational choices. But thirty years' of research has shown that what we actually do is make instinctive, 'gut' choices and then reverse engineer a set of rational criteria to justify that cho…ice in order to fool ourselves into believing that we are not being unreasonable. The funny thing is that those gut choices consumers make are often better than the ones they make when they actively and rationally consider their options. In other words - consumers are sensibly unreasonable. The problem is that a lot of marketing is reasonable - but stupid.Why does every marketing brochure include a list of features and benefits that are based on the assumption that consumers are making a logical, cognitive choice We know that they are not, but we keep doing it! By concentrating on providing cognitive solutions to emotional needs, marketing is trying to solve the wrong problem. What matters is how customers feel. You need to understand what makes consumers behave a certain way and then use that knowledge to shape the experience you deliver to the customer.This book is about Behavioral Economics and consumer psychology. Building on the work of Daniel Kahneman ( Thinking Fast and Slow ), Dan Ariely ( Predictably Irrational ) and others, Shaw and Hamilton unpack this new understanding of how people behave, explain what it means for organizations who really want to understand their customers, and show you what to do to create exceptional customer experiences.

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- Print on Demand
Da: Brook Bookstore On Demand, Napoli, NA, ItaliaBrook Bookstore On Demand
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Condizione: new. Questo è un articolo print on demand.

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- Print on Demand
Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
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Condizione: New. Print on Demand pp. 240.

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- Print on Demand
Da: Biblios, frankfurt am main, HESSE, GermaniaBiblios
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EUR 85,25
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Condizione: New. PRINT ON DEMAND pp. 240.

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- Print on Demand
Da: moluna, Greven, Germaniamoluna
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EUR 53,17
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Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Hottest topic in popular psychology: meets the business application where it will have the biggest impact Unique author experience: Lead author s standing in practical application of customer experience ble…nded with coauthors rigorous academic cr.