ISBN: 9781333726829 - premium catalog (classic reprint) (3 risultati)

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: New. Print on Demand. This book offers a delightful collection of Oneida brand coupons redeemable for a fascinating array of silver-plated tableware, kitchenware, and other household items. The author presents a detailed explanation of the process for obtaining coupons and redeeming them for the desired premiums. The book also provides valuable guidance on selecting the ideal gift or item for one's needs. Within the broader history of premium-based marketing, this book shines a light on Oneida's innovative approach to customer loyalty and engagement. The author explores the significance of these coupons as a marketing tool, tracing their role in establishing Oneida as a trusted household brand. Delving into the thematic depth of the book, the author unveils the fascinating connections between material objects and the domestic sphere. The act of collecting and redeeming coupons becomes a reflection of aspirational values, consumer behavior, and the evolution of household economics. The author skillfully weaves together historical, cultural, and sociological perspectives to shed light on the broader significance of these seemingly mundane objects. This book's insights offer a captivating glimpse into the world of material culture, consumerism, and the enduring appeal of beautiful and functional household items. It will undoubtedly resonate with collectors, historians, and anyone fascinated by the intricate relationship between marketing, domestic life, and the objects that shape our homes. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…