ISBN: 9781334538810 - the measurement of attitude: a psychophysical method and some experiments with a scale for measuring attitude toward the church (classic reprint) (3 risultati)

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.

Paperback. Condizione: New. Print on Demand. This book delves into the fascinating and complex world of measuring attitudes, particularly within the context of religious education. The author, a pioneer in this field, tackles the challenge of quantifying a concept that is often considered subjective and intangible. Drawing on the historical development of psychophysical methods, which were originally used to measure simple sensory stimuli, the author explores how these techniques can be adapted to analyze and measure attitudes related to social and religious issues. The book presents a compelling case for the possibility of measuring attitude as a psychophysical problem, and introduces a novel methodology based on the concept of ââ Å"equally often noticed differencesââ  to define a unit of measurement for the attitude scale. Through a series of experiments involving individuals sorting statements of opinion about the church, the author demonstrates the feasibility of constructing a scale that can objectively represent the distribution of attitudes within a group. The book's groundbreaking insights on measuring attitudes hold significant implications for understanding the dynamics of public opinion and the effectiveness of various persuasive techniques. This book is a reproduction of an important historical work, digitally reconstructed using state-of-the-art technology to preserve the original format. In rare cases, an imperfection in the original, such as a blemish or missing page, may be replicated in the book. print-on-demand item.…