Isbn: 9781349038244 - industrial innovation: technology, policy, diffusion (11 risultati)

Condizione: New. In English.

Condizione: New. Editor(s): Baker, Michael J. Num Pages: 464 pages, biography. BIC Classification: KJM; KJMV. Category: (G) General (US: Trade). Dimension: 216 x 140 x 28. Weight in Grams: 630. . 1979. Paperback. . . . .

Condizione: New. pp. 500.

Condizione: New. Editor(s): Baker, Michael J. Num Pages: 464 pages, biography. BIC Classification: KJM; KJMV. Category: (G) General (US: Trade). Dimension: 216 x 140 x 28. Weight in Grams: 630. . 1979. Paperback. . . . . Books ship from the US and Ireland.

Condizione: new. Questo è un articolo print on demand.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -How much can innovation contribute to the quality of life How can innovation be used to develop and market commercial products These are two major questions considered by an international symposium of active researchers from the USA and Europe in the fields of industrial innovation which was held at the University of Strathclyde, Glasgow. The scope of the papers is extensive and embraces the whole process of innovation, from invention through development to commercialisation and diffusion. Some papers cover broad general issues such as the social and economic consequences of innovation and government policies towards innovation and research and development. Others provide highly specific and pragmatic advice upon the management of innovation and the development of marketing strategies to promote the speedy acceptance of new products and processes. Despite the diversity of the contributions, a number of clear themes emerge. These include the importance, for successful innovation, of clearly identifying user needs and the need for total immersion in the detail of an industry or market in order to understand the diffusion of an innovation. In short, there is something in this book for anyone who is concerned with the impact and influence of technological innovation on our future. 500 pp. Englisch.…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. JAMES R. BRIGHT Industrial Management Center Inc., South CarolinaJOHN A. CZEPIEL New York UniversityMICHAEL GIBBONS University of ManchesterBELA GOLD Case Western Reserve University, Cleveland, OhioERIK A. HAEFFNER Innovation Institute, StockholmGEORGE HAYW. …

Condizione: New. Print on Demand pp. 500.

Condizione: New. PRINT ON DEMAND pp. 500.

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -How much can innovation contribute to the quality of life How can innovation be used to develop and market commercial products These are two major questions considered by an international symposium of active researchers from the USA and Europe in the fields of industrial innovation which was held at the University of Strathclyde, Glasgow. The scope of the papers is extensive and embraces the whole process of innovation, from invention through development to commercialisation and diffusion. Some papers cover broad general issues such as the social and economic consequences of innovation and government policies towards innovation and research and development. Others provide highly specific and pragmatic advice upon the management of innovation and the development of marketing strategies to promote the speedy acceptance of new products and processes. Despite the diversity of the contributions, a number of clear themes emerge. These include the importance, for successful innovation, of clearly identifying user needs and the need for total immersion in the detail of an industry or market in order to understand the diffusion of an innovation. In short, there is something in this book for anyone who is concerned with the impact and influence of technological innovation on our future.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 500 pp. Englisch.…

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - How much can innovation contribute to the quality of life How can innovation be used to develop and market commercial products These are two major questions considered by an international symposium of active researchers from the USA and Europe in the fields of industrial innovation which was held at the University of Strathclyde, Glasgow. The scope of the papers is extensive and embraces the whole process of innovation, from invention through development to commercialisation and diffusion. Some papers cover broad general issues such as the social and economic consequences of innovation and government policies towards innovation and research and development. Others provide highly specific and pragmatic advice upon the management of innovation and the development of marketing strategies to promote the speedy acceptance of new products and processes. Despite the diversity of the contributions, a number of clear themes emerge. These include the importance, for successful innovation, of clearly identifying user needs and the need for total immersion in the detail of an industry or market in order to understand the diffusion of an innovation. In short, there is something in this book for anyone who is concerned with the impact and influence of technological innovation on our future.…