Isbn: 9781403918253 - pro logo: brands as a factor of progress (20 risultati)

Hardcover. Condizione: Very Good. crisp clean w/light shelfwear/edgewear - may have remainder mark Standard-sized.

Hardcover. Condizione: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.

hardcover. Condizione: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned.…

Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9781403918253.…

Condizione: New.

Hardback or Cased Book. Condizione: New. Pro Logo: Brands as a Factor of Progress. Book.

Condizione: As New. Unread book in perfect condition.

Condizione: New. In.

Condizione: New.

Condizione: New. Num Pages: 336 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 19. Weight in Grams: 632. . 2003. Hardback. . . . .

Condizione: New. pp. 336.

Condizione: As New. Unread book in perfect condition.

Condizione: New. Num Pages: 336 pages, biography. BIC Classification: KJS. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 229 x 152 x 19. Weight in Grams: 632. . 2003. Hardback. . . . . Books ship from the US and Ireland.

Hardcover. Condizione: Brand New. illustrated edition. 256 pages. 9.00x6.25x1.00 inches. In Stock.

Condizione: Sehr gut. Auflage: 2004. 336 Seiten dieselbe ISBN-anderes Cover, kleine Lagerspuren am Buch, Inhalt einwandfrei und ungelesen Sprache: Englisch Gewicht in Gramm: 670 15,2 x 1,9 x 22,9 cm, Gebundene Ausgabe.

Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The authors of this book are top executives in the luxury goods industry. In an environment in which brands have come under attack they argue that brands can be factors of progress if they are correctly managed. The book includes an analysis of brand nature and history and highlights the importance of semiotics in the management of brand identity. In summary they argue that brands cannot be held responsible for the imperfections and excesses of the worldwide economic and political systems, but that they can be signs of excellence and differentiation and vectors of values which favour multicultural understanding and put people in a position to generate progress. 288 pp. Englisch.…

Condizione: New. Print on Demand pp. 336 414:B&W 6 x 9 in or 229 x 152 mm Case Laminate on White w/Matte Lam.

Condizione: New. PRINT ON DEMAND pp. 336.

Gebunden. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. MICHEL CHEVALIER is a Partner at Executive Interim Management. He has previously worked for the Boston Consulting Group, has been CEO of Paco Rabanne, Executive Vice-President of BlueBell Asia in Tokyo and Hong Kong and CEO of Revillon. He has taught at lea.…

Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The authors of this book are top executives in the luxury goods industry. In an environment in which brands have come under attack they argue that brands can be factors of progress if they are correctly managed. The book includes an analysis of brand nature and history and highlights the importance of semiotics in the management of brand identity. In summary they argue that brands cannot be held responsible for the imperfections and excesses of the worldwide economic and political systems, but that they can be signs of excellence and differentiation and vectors of values which favour multicultural understanding and put people in a position to generate progress. …