Isbn: 9781441109408 - introduction to peircean visual semiotics (23 risultati)

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  • Lingua: Inglese

    Editore: Bloomsbury Academic, 2013

    1441109404 / 9781441109408

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  • Lingua: Inglese

    Editore: Bloomsbury Academic, 2013

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  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, US, 2013

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    Paperback. Condizione: New. Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.…

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    Editore: Bloomsbury Academic, 2013

    1441109404 / 9781441109408

    Serie: Libro 2 di 28 - Bloomsbury Advances in Semiotics

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  • Lingua: Inglese

    Editore: Bloomsbury 3PL 2013-01, 2013

    1441109404 / 9781441109408

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    Editore: Bloomsbury Academic, 2013

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    Condizione: New. In English.

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    Editore: Bloomsbury Academic, 2013

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  • Lingua: Inglese

    Editore: Hodder Headline Group, 2013

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    Condizione: New. pp. 240 Index.

  • Lingua: Inglese

    Editore: Bloomsbury Academic, 2013

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    Paperback. Condizione: Brand New. 1st edition. 240 pages. 9.13x6.14x0.71 inches. In Stock.

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    Editore: Continuum Publishing Corporation, 2013

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    Condizione: New. Peircean introduction to visual rhetoric and a powerful system of semiotics quite distinct from the Saussurean structuralist tradition. Series: Bloomsbury Advances in Semiotics. Num Pages: 240 pages, illustrations. BIC Classification: GTE. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 238 x 164 x 14. Weight in Grams: 408. . 2013. Paperback. . . . . Books ship from the US and Ireland. …

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    Condizione: New. Peircean introduction to visual rhetoric and a powerful system of semiotics quite distinct from the Saussurean structuralist tradition. Series: Bloomsbury Advances in Semiotics. Num Pages: 240 pages, illustrations. BIC Classification: GTE. Category: (UP) Postgraduate, Research & Scholarly; (UU) Undergraduate. Dimension: 238 x 164 x 14. Weight in Grams: 408. . 2013. Paperback. . . . . …

  • Lingua: Inglese

    Editore: Bloomsbury Publishing Plc, US, 2013

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    Paperback. Condizione: New. Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.…

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    Editore: Bloomsbury Publishing (UK), 2013

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    Paperback. Condizione: new. Paperback. Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced. Peircean introduction to visual rhetoric and a powerful system of semiotics quite distinct from the Saussurean structuralist tradition. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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    Editore: Hodder Headline Group, 2013

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    Condizione: New. Print on Demand pp. 240.

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    Paperback. Condizione: new. Paperback. Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced. Peircean introduction to visual rhetoric and a powerful system of semiotics quite distinct from the Saussurean structuralist tradition. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

  • Lingua: Inglese

    Editore: Bloomsbury Academic, 2013

    1441109404 / 9781441109408

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    Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. &Uumlber den AutorTony Jappy is Emeritus Professor of English Linguistics and Semiotics at the University of Perpignan-Via Domitia, France.Inhaltsverzeichnis1. Introduction 2. Signs and Things 3. How Shal.…

  • Lingua: Inglese

    Editore: Bloomsbury 3PL, 2013

    1441109404 / 9781441109408

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    Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Contemporary culture is as much visual as literary. This book explores an approach to the communicative power of the pictorial and multimodal documents that make up this visual culture, using Peircean semiotics. It develops the enormous theoretical potential of Peirce's theory of signs of signs (semiotics) and the persuasive strategies in which they are employed (visual rhetoric) in a variety of documents. Unlike presentations of semiotics that take the written word as the reference value, this book examines this particular rhetoric using pictorial signs as its prime examples. The visual is not treated as the 'poor relation' to the (written) word. It is therefore possible to isolate more clearly the specific constituent properties of word and image, taking these as the basic material of a wide range of cultural artefacts. It looks at comic strips, conventional photographs, photographic allegory, pictorial metaphor, advertising campaigns and the huge semiotic range exhibited by the category of the 'poster'. This is essential reading for all students of semiotics, introductory and advanced.…

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    Editore: Bloomsbury 3PL, 2013

    1441109404 / 9781441109408

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    Taschenbuch. Condizione: Neu. Introduction to Peircean Visual Semiotics | Tony Jappy | Taschenbuch | Kartoniert / Broschiert | Englisch | 2013 | Bloomsbury 3PL | EAN 9781441109408 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. …