Isbn: 9781442254206 - creative library marketing and publicity: best practices (11 risultati)

Condizione: New. In English.

Condizione: New.

Condizione: New. Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience. Editor(s): Lackie, Robert J.; Wood, M. Sandra. Series: Best Practices in Library Services. Num Pages: 204 pages. BIC Classification: GLC; KJS. Category: (P) Professional & Vocational. Dimension: 161 x 247 x 25. Weight in Grams: 468. . 2015. hardcover. . . . .…

Condizione: New. Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience. Editor(s): Lackie, Robert J.; Wood, M. Sandra. Series: Best Practices in Library Services. Num Pages: 204 pages. BIC Classification: GLC; KJS. Category: (P) Professional & Vocational. Dimension: 161 x 247 x 25. Weight in Grams: 468. . 2015. hardcover. . . . . Books ship from the US and Ireland.…

Hardcover. Condizione: Brand New. 190 pages. 9.25x6.25x0.75 inches. In Stock.

HRD. Condizione: New. New Book. Shipped from UK. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

HRD. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000.

Hardcover. Condizione: new. Hardcover. Creative Library Marketing and Publicity: Best Practices shares the success of libraries of various sizes and typessmall to large public, academic, and school libraries, systems, and organizations. Each best-practice scenario describes a librarys successful experience with marketing, branding, and promoting a library service or program, providing information about planning, actual promotion techniques, and evaluating the success of the plan or promotion methods. Most importantly, each include tips and best practices for readers. Many of these ideas and techniques are applicable across the board, so they will help you implement similar methods to promote your library services and programs and spark different and unique uses for these techniques. Strategies covered include: Using constituents voices in outreach effortsBuilding a social media presenceCrafting step-by-step marketing plansPlanning and implementing branding campaignsCreating buzz with promotional videosUsing e-mail marketing in outreachMarketing a new library spaceMarketing on a shoestring budgetDrawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first-century audience. All library employees should be able to take away something from these creative, successful efforts and apply tips, techniques, and best practice suggestions to their own library marketing efforts. Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

Hardback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services .…

Hardcover. Condizione: new. Hardcover. Creative Library Marketing and Publicity: Best Practices shares the success of libraries of various sizes and typessmall to large public, academic, and school libraries, systems, and organizations. Each best-practice scenario describes a librarys successful experience with marketing, branding, and promoting a library service or program, providing information about planning, actual promotion techniques, and evaluating the success of the plan or promotion methods. Most importantly, each include tips and best practices for readers. Many of these ideas and techniques are applicable across the board, so they will help you implement similar methods to promote your library services and programs and spark different and unique uses for these techniques. Strategies covered include: Using constituents voices in outreach effortsBuilding a social media presenceCrafting step-by-step marketing plansPlanning and implementing branding campaignsCreating buzz with promotional videosUsing e-mail marketing in outreachMarketing a new library spaceMarketing on a shoestring budgetDrawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first-century audience. All library employees should be able to take away something from these creative, successful efforts and apply tips, techniques, and best practice suggestions to their own library marketing efforts. Drawing on the best practices, experience, and expertise of library personnel from public, academic, and school libraries, this volume brings together a variety of marketing plans and creative methods for promoting libraries and their programs and services to a twenty-first century audience. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…