9781508753780 - ad-infinitum: legal checklists for the advertising industry di hendrickson, d. john; persky, nicholas a.; rebentisch, philip k.; bayne, holly j.; ciccone, andrew p.; kohn, gary p.; loza, christina s. (5 risultati)
AD-INFINITUM: Legal Checklists for the Advertising Industry
Hendrickson, D. John; Persky, Nicholas A.; Rebentisch, Philip K.; Bayne, Holly J.; Ciccone, Andrew P.; Kohn, Gary P.; Loza, Christina S.
- Brossura
Da: Goodwill Southern California, Los Angeles, CA, U.S.A.Goodwill Southern California
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 41,12
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Condizione: good. Paperback Book.
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Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.ThriftBooks-Dallas
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 44,72
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Paperback. Condizione: Very Good. No Jacket. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
AD-INFINITUM: Legal Checklists for the Advertising Industry
Hendrickson, D. John; Persky, Nicholas A.; Rebentisch, Philip K.; Bayne, Holly J.; Ciccone, Andrew P.; Kohn, Gary P.; Loza, Christina S.
- Brossura
Da: Barnes & Nooyen Books, Spring, TX, U.S.A.Barnes & Nooyen Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 53,47
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
paperback. Condizione: New. New Condition, Paperback book.
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- Print on Demand
Da: THE SAINT BOOKSTORE, Southport, Regno UnitoTHE SAINT BOOKSTORE
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 80,65
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Paperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.
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- Print on Demand
Da: CitiRetail, Stevenage, Regno UnitoCitiRetail
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 80,13
EUR 43,30 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 1 disponibili
Paperback. Condizione: new. Paperback. In the advertising world, a mistake or misunderstanding of relevant laws and regulations can adversely impact a campaign, possibly resulting in legal action, the loss of the client, or both. Why risk wasting all the creativity, planning, money, and hard work that goes into a campaign? Ad-In…finitum: Legal Checklists for the Advertising Industry is an overview to help avoid such a scenario. Written by a team of advertising law experts for advertising and marketing professionals, this practical handbook discusses the myriad of issues typically faced by advertising executives and their staffs. Even better, armed with summary checklists found within each chapter, you can quickly and effectively identify the key issues that must be addressed for a successful campaign. Topics covered in the book include legal review of advertising claims for FTC/FDA compliance, agency service agreements, celebrity talent agreements, digital/social/mobile issues, copyright/trademark infringement, IP/music licensing, and sweepstakes/contests, among many others. Whether you're a copywriter working on a compelling marketing campaign or an executive negotiating an agency agreement, this advertising law handbook is a valuable resource to have on hand before you walk into a meeting or make that call! This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.
