9781592530892 - Color Graphics: Power of Color in Graphic Design di Triedman, Karen; Cullen, Cheryl Dangel (7 risultati)

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Blanda. Condizione: New. Condizione sovraccoperta: Nuevo. No Aplica (illustratore). 0. Color is one of the most effective and least expensive ways to convey a message or get a viewer?s attention. Color communicates istantly. Even before the viewer has read and understood the text, the color scheme has conveyed something on a subconscious level. Color has strong emotional connotations: yellow stands in for cowards, reed for traitors, and green for environmentailist. Over time color has bcome an instant messenger. Color Graphics features stunning new work from top international designers and examines how their use of color has made these designs powerful and memorable. Whether its colors are bold, subtle, or missing entirely, each piece is explored in brief text that includes comments from the designers about the key role color plays in their work. This collection is a must-have for any designer, student or professional, creative or corporate. Additional text from leading color expert Leatrice Eiseman explores color on a more global level. Eiseman addresses topics such as where color forecasts come from, consumers? reactions to specific color, and the role color plays in design for children. 760 gr. Libro.

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