9781606499764 - market sensing today di prince, melvin; priporas, constantin-vasilios (19 risultati)

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Paperback. Condizione: Brand New. 172 pages. 8.75x6.00x0.50 inches. In Stock.

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Condizione: New. In English.

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Taschenbuch. Condizione: Neu. Market Sensing Today | Melvin Prince (u. a.) | Taschenbuch | Einband - flex.(Paperback) | Englisch | 2015 | Business Expert Press | EAN 9781606499764 | Verantwortliche Person für die EU: Mare Nostrum Group B.V., Doelen 72, 4831 GR BREDA, NIEDERLANDE, gpsr[at]mare-nostrum[dot]co[dot]uk | Anbieter: preigu. …

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Condizione: New. Print on Demand pp. 180.

Condizione: New. Print on Demand pp. 180.

Paperback. Condizione: Brand New. 172 pages. 8.75x6.00x0.50 inches. In Stock. This item is printed on demand.

Condizione: New. PRINT ON DEMAND pp. 180.

Paperback / softback. Condizione: New. This item is printed on demand. New copy - Usually dispatched within 5-9 working days.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The concept and framework of market sensing was introduced by George Day more than 20 years ago into the strategic marketing literature - especially the philosophy of the market-driven organization. Market sensing can be considered an expression of a company's capabilities to scan the external environment. It does this by using real time data and intelligence to understand business or uncertain changes, to meet the current and future needs of the market, increase customer value, and outperform competitors. Market sensing enables managers to resist complacency, as well as to exploit opportunities and to design appropriate competitive strategies in order to remain successful in today's uncertain, rapidly changing, and hypercompetitive market.Market Sensing Today is essential reading in the marketing discipline, given the rapidly escalating innovative developments in market sensing techniques. This book of essays by acknowledged experts in the field fills an important knowledge gap and provides a realistic basis for strategy. It is replete with real-life examples of market sensing that illustrate actionable ideas for immediate impact that will improve organizational learning and accelerate growth. 204 pp. Englisch. …

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The concept and framework of market sensing was introduced by George Day more than 20 years ago into the strategic marketing literature - especially the philosophy of the market-driven organization. Market sensing can be considered an expression of a company's capabilities to scan the external environment. It does this by using real time data and intelligence to understand business or uncertain changes, to meet the current and future needs of the market, increase customer value, and outperform competitors. Market sensing enables managers to resist complacency, as well as to exploit opportunities and to design appropriate competitive strategies in order to remain successful in today's uncertain, rapidly changing, and hypercompetitive market.Market Sensing Today is essential reading in the marketing discipline, given the rapidly escalating innovative developments in market sensing techniques. This book of essays by acknowledged experts in the field fills an important knowledge gap and provides a realistic basis for strategy. It is replete with real-life examples of market sensing that illustrate actionable ideas for immediate impact that will improve organizational learning and accelerate growth.…

Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. The need has never been greater to optimize market sensing to generate managerial actions that efficiently and effectively utilize knowledge of emerging consumer needs and competitive threats. This book addresses these urgent concerns.&Uumlber den .…