9781612347721 - selling war: a critical look at the military's pr machine di alvarez, steven j. (15 risultati)
- Rilegato
Da: Daedalus Books, Portland, OR, U.S.A.Daedalus Books
Contatta il venditoreVenditore con 4 stelleMembro dell’associazione: CBA
Condizione: Usato - Quasi ottimo
EUR 11,16
EUR 5,61 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Near Fine. Near Fine. Hardcover in jacket. A bright, clean copy. ; 8vo ; 345 pages.
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Da: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.Midtown Scholar Bookstore
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 11,94
EUR 5,18 spedizioneSpedito in U.S.A.Quantità: 16 disponibili
Hardcover. Condizione: Very Good. Very Good - Crisp, clean, unread book with some shelfwear/edgewear, may have a remainder mark - NICE Standard-sized.
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Da: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.Midtown Scholar Bookstore
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Buono
EUR 12,05
EUR 5,18 spedizioneSpedito in U.S.A.Quantità: 4 disponibili
Hardcover. Condizione: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD Standard-sized.
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Da: Daedalus Books, Portland, OR, U.S.A.Daedalus Books
Contatta il venditoreVenditore con 4 stelleMembro dell’associazione: CBA
Condizione: Usato - Quasi ottimo
EUR 11,96
EUR 5,61 spedizioneSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: Near Fine. Near Fine. Hardcover in jacket. A bright, clean copy. ; 8vo ; 345 pages.
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Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
Contatta il venditoreVenditore con 5 stelleCondizione: Usato - Molto buono
EUR 24,79
Spedizione gratuitaSpedito in U.S.A.Quantità: 2 disponibili
Condizione: Very Good. Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
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Da: Lakeside Books, Benton Harbor, MI, U.S.A.Lakeside Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 21,24
EUR 3,44 spedizioneSpedito in U.S.A.Quantità: 7 disponibili
Condizione: New. Brand New! Not Overstocks or Low Quality Book Club Editions! Direct From the Publisher! We're not a giant, faceless warehouse organization! We're a small town bookstore that loves books and loves it's customers! Buy from Lakeside Books.
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Da: INDOO, Avenel, NJ, U.S.A.INDOO
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 25,08
Spedizione gratuitaSpedito in U.S.A.Quantità: Più di 20 disponibili
Condizione: New. Brand New.
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Da: California Books, Miami, FL, U.S.A.California Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 28,44
Spedizione gratuitaSpedito in U.S.A.Quantità: 15 disponibili
Condizione: New.
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Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 30,76
Spedizione gratuitaSpedito in U.S.A.Quantità: 1 disponibili
Hardcover. Condizione: new. Hardcover. In the spring of 2004, army reservist and public affairs officer Steven J. Alvarez waited to be called up as the U.S. military stormed Baghdad and deposed Saddam Hussein. But soon after President Bushs famous PR stunt in which an aircraft carrier displayed the banner Mission Accomplished, t…he dynamics of the war shifted. Selling War recounts how the U.S. military lost the information war in Iraq by engaging the wrong audiencesthat is, the Western mediaby ignoring Iraqi citizens and the wider Arab population, and by paying mere lip service to the directive to Put an Iraqi face on everything. In the absence of effective communication from the U.S. military, the information void was swiftly filled by Al Qaeda and, eventually, ISIS. As a result, efforts to create and maintain a successful, stable country were complicated and eventually frustrated. Alvarez couples his experiences as a public affairs officer in Iraq with extensive research on communication and government relations to expose why communications failed and led to the breakdown on the ground. A revealing glimpse into the inner workings of the militarys PR machine, where personnel become stewards of presidential legacies and keepers of flawed policies, Selling War provides a critical review of the outdated communication strategies executed in Iraq. Alvarezs candid account demonstrates how a fundamental lack of understanding about how to wage an information war has led to the conditions we face now: the rise of ISIS and the return of U.S. forces to Iraq. Recounts how the US military lost the information war in Iraq by engaging the wrong audiences, ignoring Iraqi citizens and the wider Arab population, and playing mere lip service to the directive: put an Iraqi face on everything. Steven J. Alvarez couples his experiences as a public affairs officer in Iraq with extensive research on communication and government relations. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
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Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 36,89
EUR 9,50 spedizioneSpedito da Irlanda a U.S.A.Quantità: 15 disponibili
Condizione: New. Selling War recounts how the U.S. military lost the information war in Iraq by engaging the wrong audiences, that is, the Western media, ignoring Iraqi citizens and the wider Arab population, and playing mere lip service to the directive: "put an Iraqi face on everything." Num Pages: 384 pages, 13 photographs. B…IC Classification: HBW; JWJ. Category: (G) General (US: Trade). Dimension: 167 x 263 x 34. Weight in Grams: 752. . 2016. Hardcover. . . . .
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Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 44,71
EUR 9,06 spedizioneSpedito in U.S.A.Quantità: 15 disponibili
Condizione: New. Selling War recounts how the U.S. military lost the information war in Iraq by engaging the wrong audiences, that is, the Western media, ignoring Iraqi citizens and the wider Arab population, and playing mere lip service to the directive: "put an Iraqi face on everything." Num Pages: 384 pages, 13 photographs. B…IC Classification: HBW; JWJ. Category: (G) General (US: Trade). Dimension: 167 x 263 x 34. Weight in Grams: 752. . 2016. Hardcover. . . . . Books ship from the US and Ireland.
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Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 39,47
EUR 14,57 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 2 disponibili
Hardcover. Condizione: Brand New. 384 pages. 9.27x6.44x1.30 inches. In Stock.
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Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 40,00
EUR 30,50 spedizioneSpedito da Germania a U.S.A.Quantità: 2 disponibili
Buch. Condizione: Neu. Neuware - In the spring of 2004, army reservist and public affairs officer Steven J. Alvarez waited to be called up as the U.S. military stormed Baghdad and deposed Saddam Hussein. But soon after President Bush's famous PR stunt in which an aircraft carrier displayed the banner "Mission Accomplished," the…dynamics of the war shifted. Selling War recounts how the U.S. military lost the information war in Iraq by engaging the wrong audiences-that is, the Western media-by ignoring Iraqi citizens and the wider Arab population, and by paying mere lip service to the directive to "Put an Iraqi face on everything." In the absence of effective communication from the U.S. military, the information void was swiftly filled by Al Qaeda and, eventually, ISIS. As a result, efforts to create and maintain a successful, stable country were complicated and eventually frustrated. Alvarez couples his experiences as a public affairs officer in Iraq with extensive research on communication and government relations to expose why communications failed and led to the breakdown on the ground. A revealing glimpse into the inner workings of the military's PR machine, where personnel become stewards of presidential legacies and keepers of flawed policies, Selling War provides a critical review of the outdated communication strategies executed in Iraq. Alvarez's candid account demonstrates how a fundamental lack of understanding about how to wage an information war has led to the conditions we face now: the rise of ISIS and the return of U.S. forces to Iraq.
- Rilegato
Da: moluna, Greven, Germaniamoluna
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 32,65
EUR 48,99 spedizioneSpedito da Germania a U.S.A.Quantità: Più di 20 disponibili
Gebunden. Condizione: New. Recounts how the US military lost the information war in Iraq by engaging the wrong audiences, ignoring Iraqi citizens and the wider Arab population, and playing mere lip service to the directive: put an Iraqi face on everything. Steven J. Alvarez couples.
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Da: LiLi - La Liberté des Livres, CANEJAN, FranciaLiLi - La Liberté des Livres
Contatta il venditoreVenditore con 4 stelleCondizione: Usato - Ottimo
EUR 23,49
EUR 65,00 spedizioneSpedito da Francia a U.S.A.Quantità: 1 disponibili
Condizione: fine. l'article peut presenter de tres legers signes d'usure. vendeur professionnel; envoi soigne en 24/48h.
