ISBN: 9781626569935 - extraordinary pr, ordinary budget: a strategy guide (29 risultati)

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  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Very Good. Low Cost, High Impact! Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations. Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world.…

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers (edition 1), 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Very Good. 1. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Very Good. Low Cost, High Impact! Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations. Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world.…

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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    paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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    paperback. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Very Good. Connecting readers with great books since 1972! Used books may not include companion materials, and may have some shelf wear or limited writing. We ship orders daily and Customer Service is our top priority.

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler, US, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Penguin Random House, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Penguin Random House, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Like New. Low Cost, High Impact! Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations. Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world.…

  • Lingua: Inglese

    Editore: Berrett-Koehler, San Francisco, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: new. Paperback. Low Cost, High Impact!Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations.Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world. For small organisations, public relations may feel like a luxury to be indulged in at some point in the distant future. This book argues that you don't need a multimillion-dollar budget to have a powerful and influential public relations program. Instead, organizations as a whole should be as committed to public relations as they are to the work they are spearheading. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Like New. Low Cost, High Impact! Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations. Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world.…

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: PGUK3, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

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    Condizione: New. pp. 168 1st edition NO-PA16APR2015-KAP.

  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Condizione: New. For many small organizations and businesses, it can be tempting to think that traditional PR is too expensive. Media relations and PR expert Jennifer R. Farmer shows that you don t need a big budget to make a big impact." Num Pages: 168 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2017. Paperback. . . . . …

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers, 2017

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  • Lingua: Inglese

    Editore: Berrett-Koehler, 2017

    1626569932 / 9781626569935

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    Condizione: New. For many small organizations and businesses, it can be tempting to think that traditional PR is too expensive. Media relations and PR expert Jennifer R. Farmer shows that you don t need a big budget to make a big impact." Num Pages: 168 pages. BIC Classification: KJSP. Category: (G) General (US: Trade). Dimension: 216 x 140. . . 2017. Paperback. . . . . Books ship from the US and Ireland. …

  • Lingua: Inglese

    Editore: Berrett-Koehler Pub, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: Brand New. 164 pages. 8.25x5.50x0.50 inches. In Stock.

  • Lingua: Inglese

    Editore: Berrett-Koehler, San Francisco, 2017

    1626569932 / 9781626569935

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    Paperback. Condizione: new. Paperback. Low Cost, High Impact!Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR framework-being credible, creative, responsive, and relentless-is the silver bullet for even cash-strapped organizations.Farmer emphasizes that effective public relations is in fact an essential component of organizational development-people need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world. For small organisations, public relations may feel like a luxury to be indulged in at some point in the distant future. This book argues that you don't need a multimillion-dollar budget to have a powerful and influential public relations program. Instead, organizations as a whole should be as committed to public relations as they are to the work they are spearheading. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

  • Lingua: Inglese

    Editore: Berrett-Koehler Publishers Jun 2017, 2017

    1626569932 / 9781626569935

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    Taschenbuch. Condizione: Neu. Neuware - Low Cost, High Impact!Public relations is a make-or-break factor for all organizations, especially those that are small or mission driven. While it can be tempting to think that PR is a luxury only larger organizations can afford, PR expert Jennifer R. Farmer shows how her CCRR frameworkbeing credible, creative, responsive, and relentlessis the silver bullet for even cash-strapped organizations. Farmer emphasizes that effective public relations is in fact an essential component of organizational developmentpeople need to know about you for your organization to have maximum impact. Her CCRR framework leverages tools everyone has access to, from social media to brand transparency, and requires attentiveness more than money. Farmer shows you that, no matter how modest your budget, you can build a cost-effective communications strategy that will help you break through the noise in an information-overloaded world.…

  • Lingua: Inglese

    Editore: Berrett-Koehler, US, 2017

    1626569932 / 9781626569935

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  • Lingua: Inglese

    Editore: Berrett-Koehler, US, 2017

    1626569932 / 9781626569935

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