9783030201210 - Operations in an Omnichannel World: 8 (14 risultati)

Condizione: New. In.

Condizione: New.

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Taschenbuch. Condizione: Neu. Operations in an Omnichannel World | Santiago Gallino (u. a.) | Taschenbuch | Springer Series in Supply Chain Management | viii | Englisch | 2020 | Springer | EAN 9783030201210 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.

Condizione: New. pp. VIII, 353 64 illus., 39 illus. in color. 2019th edition NO-PA16APR2015-KAP.

Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - The world of retailing has changed dramatically in the past decade. Sales originating at online channels have been steadily increasing, and even for sales transacted at brick-and-mortar channels, a much larger fraction of sales is affected by online channels in different touch points during the customer journey. Shopper behavior and expectations have been evolving along with the growth of digital channels, challenging retailers to redesign their fulfillment and execution processes, to better serve their customers. This edited book examines the challenges and opportunities arising from the shift towards omni- channel retail. We examine these issues through the lenses of operations management, emphasizing the supply chain transformations associated with fulfilling an omni-channel demand.The book is divided into three parts. In the first part, 'Omni-channel business models', we present four studies that explore how retailers are adjusting their fundamental business models to the new omni-channel landscape. The second part, 'Data-driven decisions in an omni-channel world', includes five chapters that study the evolving data opportunities enabled by omni-channel retail and present specific examples of data-driven analyses. Finally, in the third part, 'Case studies in Omni-channel retailing', we include four studies that provide a deep dive into how specific industries, companies and markets are navigating the omni-channel world.Ultimately, this book introduces the reader to the fundamentals of operations in an omni-channel context and highlights the different innovative research ideas on the topic using a variety of methodologies.

Paperback. Condizione: Brand New. 364 pages. 9.25x6.10x0.87 inches. In Stock.

Paperback. Condizione: New. NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

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Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. First extensive look at Operations Management in the Omni-channel environmentPresents the latest research in the area of omni-channel retailingEditors and contributors are among the most prominent names in this new area.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The world of retailing has changed dramatically in the past decade. Sales originating at online channels have been steadily increasing, and even for sales transacted at brick-and-mortar channels, a much larger fraction of sales is affected by online channels in different touch points during the customer journey. Shopper behavior and expectations have been evolving along with the growth of digital channels, challenging retailers to redesign their fulfillment and execution processes, to better serve their customers. This edited book examines the challenges and opportunities arising from the shift towards omni- channel retail. We examine these issues through the lenses of operations management, emphasizing the supply chain transformations associated with fulfilling an omni-channel demand.The book is divided into three parts. In the first part, 'Omni-channel business models', we present four studies that explore how retailers are adjusting their fundamental business models to the new omni-channel landscape. The second part, 'Data-driven decisions in an omni-channel world', includes five chapters that study the evolving data opportunities enabled by omni-channel retail and present specific examples of data-driven analyses. Finally, in the third part, 'Case studies in Omni-channel retailing', we include four studies that provide a deep dive into how specific industries, companies and markets are navigating the omni-channel world.Ultimately, this book introduces the reader to the fundamentals of operations in an omni-channel context and highlights the different innovative research ideas on the topic using a variety of methodologies. 364 pp. Englisch.

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -First extensive look at Operations Management in the Omni-channel environmentPresents the latest research in the areaEditors, and many contributors are among the most prominent names in this new areaSpringer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 364 pp. Englisch.

Condizione: New. Print on Demand pp. VIII, 353 64 illus., 39 illus. in color.

Condizione: New. PRINT ON DEMAND pp. VIII, 353 64 illus., 39 illus. in color.