ISBN: 9783032050281 - exploring markets: a very brief introduction (12 risultati)

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  • Lingua: Inglese

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    3032050286 / 9783032050281

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    Paperback. Condizione: new. Paperback. Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment or, more specifically, exploring markets is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…

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    Editore: Springer, Springer Okt 2025, 2025

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    Taschenbuch. Condizione: Neu. Neuware -Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment or, more specifically, exploring markets is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things. 64 pp. Englisch.…

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    3032050286 / 9783032050281

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    Taschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment or, more specifically, exploring markets is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things.…

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    Paperback. Condizione: new. Paperback. Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment or, more specifically, exploring markets is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

  • Lingua: Inglese

    Editore: Springer Nature Switzerland AG, Cham, 2025

    3032050286 / 9783032050281

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    Paperback. Condizione: new. Paperback. Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment or, more specifically, exploring markets is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.…

  • Lingua: Inglese

    Editore: Springer, 2025

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    Taschenbuch. Condizione: Neu. Exploring Markets | A Very Brief Introduction | Stefan Kühl | Taschenbuch | xv | Englisch | 2025 | Springer | EAN 9783032050281 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.…

  • Lingua: Inglese

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    3032050286 / 9783032050281

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  • Lingua: Inglese

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  • Lingua: Inglese

    Editore: Springer Verlag GmbH, 2025

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  • Lingua: Inglese

    Editore: Springer, Springer Okt 2025, 2025

    3032050286 / 9783032050281

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    Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Organizations construct their environments themselves. From the bewildering, chaotic array of impressions, they take those bits of information that enable them to produce such a view of the environment - one that makes it possible for them to operate in the environment with relative confidence. Thus, contrary to what traditional market research suggests, organizations do not respond objectively to existing environmental conditions, but invent, construct and create their realities themselves.The goal of exploring the environment -or, more specifically, exploring markets - is to influence this construction process through re-framing, de-generalization and hypothesis formation and thus to allow organizations to discover unusual things.Springer-Verlag KG, Sachsenplatz 4-6, 1201 Wien 64 pp. Englisch. …