Isbn: 9783110683684 - lean cx: how to differentiate at low cost and least risk (29 risultati)

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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  • Lingua: Inglese

    Editore: de Gruyter 4/6/2021, 2021

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    Hardback or Cased Book. Condizione: New. Lean CX. Book.

  • Lingua: Inglese

    Editore: De Gruyter, DE, 2021

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    Hardback. Condizione: New. In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.

  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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  • Lingua: Inglese

    Editore: De Gruyter, DE, 2021

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    Hardback. Condizione: New. In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.

  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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  • Lingua: Inglese

    Editore: De Gruyter 2021-04-06, 2021

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

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  • Lingua: Inglese

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    Hardcover. Condizione: Brand New. 280 pages. 9.45x6.69x0.71 inches. In Stock.

  • Lingua: Inglese

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    Hardcover. Condizione: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.

  • Lingua: Inglese

    Editore: De Gruyter, 2021

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    Hardcover. Condizione: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality.

  • Lingua: Inglese

    Editore: De Gruyter, 2021

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  • Lingua: Inglese

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  • Lingua: Inglese

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  • Lingua: Inglese

    Editore: De Gruyter 2021-02-08, 2021

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  • Lingua: Inglese

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  • Lingua: Inglese

    Editore: Walter de Gruyter, Incorporated, 2021

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

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  • Lingua: Inglese

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  • Lingua: Inglese

    Editore: De Gruyter, DE, 2021

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    Hardback. Condizione: New. In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.

  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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  • Lingua: Inglese

    Editore: De Gruyter, 2021

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    Condizione: New. This book will re-energise your love of customer experience and sharpen the way you go about creating value for your customers, stakeholders, employees and yourself. Lean CX is an original, intelligent and practical work, and I recommend you take the time .

  • Lingua: Inglese

    Editore: De Gruyter, 2021

    3110683687 / 9783110683684

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    Da: AHA-BUCH GmbH, Einbeck, GermaniaAHA-BUCH GmbH

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    Buch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.

  • Lingua: Inglese

    Editore: De Gruyter, DE, 2021

    3110683687 / 9783110683684

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    Hardback. Condizione: New. In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.

  • Lingua: Inglese

    Editore: De Gruyter Apr 2021, 2021

    3110683687 / 9783110683684

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    Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermaniaBuchWeltWeit Ludwig Meier e.K.

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    Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience. This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources. Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples. 208 pp. Englisch.

  • Lingua: Inglese

    Editore: De Gruyter, De Gruyter Apr 2021, 2021

    3110683687 / 9783110683684

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    Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germaniabuchversandmimpf2000

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    Buch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -In recent years, many companies have realised customer experience (CX) is the new marketing battle ground. Substantial investments have been made to map customer journeys, identify pain points and improve CX to try and create cut-through. Using real world applications to introduce next generation design tools based on proven concepts from strategy, marketing, psychology and creative problem solving, Lean CX: How to Differentiate at Low Cost and Least Risk discusses how to use Lean Management approaches to innovate your customer experience.This practical book describes how the tools from Lean Management can be applied to the CX innovation problem. The authors draw on hundreds of CX design and strategic innovation projects across a range of industries, both B2B and B2C, from primary research through client work and secondary case studies available in the public domain. The examples include many different vertical industry sectors, including those involving hybrid business models. The cases included share what worked really well and where CX failed. The content goes beyond what actually happened to present an idea of what might be possible with the right design approach and committed resources.Presents the swarm algorithm which highlights what the next generation of successful organisations might become.Shows how to overcome the CX change risk and reduce the biggest waste in CX management.Includes numerous international case examples.Walter de Gruyter, Genthiner Straße 13, 10785 Berlin 238 pp. Englisch.

  • Lingua: Inglese

    Editore: Mercury Learning and Information, 2021

    3110683687 / 9783110683684

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    Buch. Condizione: Neu. Lean CX | How to Differentiate at Low Cost and Least Risk | Robert Dew (u. a.) | Buch | XXX | Englisch | 2021 | Mercury Learning and Information | EAN 9783110683684 | Verantwortliche Person für die EU: Walter de Gruyter GmbH, De Gruyter GmbH, Genthiner Str. 13, 10785 Berlin, productsafety[at]degruyterbrill[dot]com | Anbieter: preigu Print on Demand.