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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Da: GreatBookPrices, Columbia, MD, U.S.A.
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Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, Irlanda
EUR 169,46
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Da: Books Puddle, New York, NY, U.S.A.
Condizione: New. Softcover reprint of the original 1st ed. 2017 edition NO-PA16APR2015-KAP.
EUR 131,05
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. Brand Fans | Lessons from the World's Greatest Sporting Brands | Aaron C. T. Smith (u. a.) | Taschenbuch | x | Englisch | 2018 | Palgrave Macmillan | EAN 9783319840321 | Verantwortliche Person für die EU: Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg, juergen[dot]hartmann[at]springer[dot]com | Anbieter: preigu.
Lingua: Inglese
Editore: Springer International Publishing, Springer International Publishing, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 149,79
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. Druck auf Anfrage Neuware - Printed after ordering - Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport's leading brands. Based on the transferable lessons that emanate from these practices, Brand Fansexplores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.
Da: Kennys Bookstore, Olney, MD, U.S.A.
EUR 212,25
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Da: Mispah books, Redhill, SURRE, Regno Unito
EUR 212,61
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Da: Brook Bookstore On Demand, Napoli, NA, Italia
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Lingua: Inglese
Editore: Springer International Publishing Mai 2018, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
EUR 149,79
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport's leading brands. Based on the transferable lessons that emanate from these practices, Brand Fansexplores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding. 260 pp. Englisch.
Lingua: Inglese
Editore: Springer International Publishing, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Da: moluna, Greven, Germania
EUR 128,41
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Aggiungi al carrelloCondizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Reveals the cutting edge branding, value co-creation and customer engagement techniques professional sport employs Highlights the agile and novel methods used to meet consumer expectation and cultivate unprecedented brand valueExplains h.
Lingua: Inglese
Editore: Springer International Publishing, Palgrave Macmillan Mai 2018, 2018
ISBN 10: 3319840320 ISBN 13: 9783319840321
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 149,79
Quantità: 1 disponibili
Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -Combining the latest branding research with a diverse range of powerful case examples, this book reveals the cutting edge techniques of value co-creation, personalisation and customer engagement employed by sport¿s leading brands. Based on the transferable lessons that emanate from these practices, Brand Fans explores and illuminates how firms can cultivate connected fans and lifelong advocates, while building brand equity exponentially in the process. This is a book that will appeal to scholars and practitioners alike, as well as anyone fascinated by modern marketing, consumer relationships and branding.Springer-Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 260 pp. Englisch.
Da: Majestic Books, Hounslow, Regno Unito
EUR 208,19
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Da: Biblios, Frankfurt am main, HESSE, Germania
EUR 208,98
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