9783838355474 - Innovative Packaging Design for Fast Moving Consumer Goods: How well do we need to design to get consumer interest? di Thorsteinsson, Gísli; Page, Tom (7 risultati)

Condizione: New.

Taschenbuch. Condizione: Neu. Innovative Packaging Design for Fast Moving Consumer Goods | How well do we need to design to get consumer interest? | Gísli Thorsteinsson (u. a.) | Taschenbuch | 64 S. | Englisch | 2010 | LAP LAMBERT Academic Publishing | EAN 9783838355474 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu.

Paperback. Condizione: Like New. LIKE NEW. SHIPS FROM MULTIPLE LOCATIONS. book.

Condizione: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher | There are many research reports regarding packaging and its guidelines of design and development being well designed to maximise consumer interest, but premium and mass brands with their split in the market is not a well explored subject matter. This book examines packaging techniques and methods, moreover on psychological reasoning behind user and consumer decisions. It also uncovered strong links to standard pack design within both industries being a foundation for brands to build upon with special decorations and finishes to customise and dictate what user market the product is aimed at.

Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -There are many research reports regarding packaging and its guidelines of design and development being well designed to maximise consumer interest, but premium and mass brands with their split in the market is not a well explored subject matter. This book examines packaging techniques and methods, moreover on psychological reasoning behind user and consumer decisions. It also uncovered strong links to standard pack design within both industries being a foundation for brands to build upon with special decorations and finishes to customise and dictate what user market the product is aimed at. 64 pp. Englisch.

Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -There are many research reports regarding packaging and its guidelines of design and development being well designed to maximise consumer interest, but premium and mass brands with their split in the market is not a well explored subject matter. This book examines packaging techniques and methods, moreover on psychological reasoning behind user and consumer decisions. It also uncovered strong links to standard pack design within both industries being a foundation for brands to build upon with special decorations and finishes to customise and dictate what user market the product is aimed at.VDM Verlag, Dudweiler Landstraße 99, 66123 Saarbrücken 64 pp. Englisch.

Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - There are many research reports regarding packaging and its guidelines of design and development being well designed to maximise consumer interest, but premium and mass brands with their split in the market is not a well explored subject matter. This book examines packaging techniques and methods, moreover on psychological reasoning behind user and consumer decisions. It also uncovered strong links to standard pack design within both industries being a foundation for brands to build upon with special decorations and finishes to customise and dictate what user market the product is aimed at.