9783954890545 - wow and skyteam cargo: an in-depth analysis of strategic alliances for air cargo carriers and the impact on cargo airlines' operations and success di smeritschnig, florian (18 risultati)
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Taschenbuch. Condizione: Neu. WOW and SkyTeam Cargo: An In-depth Analysis of Strategic Alliances for Air Cargo Carriers and The Impact on Cargo Airlines' Operations and Success | Florian Smeritschnig | Taschenbuch | 88 S. | Englisch | 2015 | Anchor Academic Publishing | EAN 9783954890545 | Verantwortliche Person für die EU: Bede…y & Thoms Media GmbH, Björn Bedey, Hermannstal 119k, 22119 Hamburg, info[at]diplom[dot]de | Anbieter: preigu.
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In the airline industry, the formation of highly integrated strategic alliances started during the 1990 s. Thereby, Star Alliance became the first global player when passenger airlines faced deregulation, and wanted to support thei…r growth and expansion in international markets. For cargo companies, this type of integration came around later, namely in the beginning of 2000. As a result of the increased co-operation, major alliances were formed with the launch of SkyTeam Cargo and WOW. In the dawn of the new century, these alliances should lay the cornerstone for the achievement of a long term success through synergy effects, and higher competitiveness in terms of the individual and the group. A decade later, WOW and SkyTeam Cargo have evolved in different directions but, not all members or ex-members are pleased about the results. Strategic alliances in air transport have been studied widely but, most of the recent publications only cover the passenger side in this business. There are a lot of information and statements about the benefits that alliances can bring to its members. But, the review of the literature shows that research is very sparse when it comes down to the evaluation of the actual impact of alliance integration on air cargo carriers standing. The objective of this book is to analyze and interpret the impact of a strategic alliance on cargo airlines revenue-tonne-kilometres key figures (provided by Airline Business 1998-2010), and market share developments. The author s aim is on the one hand, to answer the question if air cargo operators did profit from alliance integration, and on the other hand, to give the reasons for this development. Besides, the book gives an overview about the market s environment, the characteristics of air freight, and the history of WOW and SkyTeam Cargo. Further, the additional questions are discussed in detail: How did carriers react to the challenges and opportunities in the market What are the main benefits or disadvantages for alliance members What major challenges do (prospective) members face in an alliance What are the core arrangements and prerequisites for alliance integration Is there a common success, are there stability factors and why do alliances fail What alternatives are there to alliance formation 88 pp. Englisch.
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Condizione: New. Print on Demand pp. 88 24:B&W 5.83 x 8.27 in or 210 x 148 mm (A5) Perfect Bound on Creme w/Gloss Lam.
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Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. In the airline industry, the formation of highly integrated strategic alliances started during the 1990 s. Thereby, Star Alliance became the first global player when passenger airlines faced deregulation, and wanted…to support their growth and expansion in .
Lingua: Inglese
Editore: Anchor Academic Publishing, Anchor Academic Publishing Aug 2013, 2013
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Taschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -In the airline industry, the formation of highly integrated strategic alliances started during the 1990¿s. Thereby, Star Alliance became the first global player when passenger airlines faced deregulation, and wanted to support their gr…owth and expansion in international markets. For cargo companies, this type of integration came around later, namely in the beginning of 2000.As a result of the increased co-operation, major alliances were formed with the launch of SkyTeam Cargo and WOW. In the dawn of the new century, these alliances should lay the cornerstone for the achievement of a long term success through synergy effects, and higher competitiveness in terms of the individual and the group. A decade later, WOW and SkyTeam Cargo have evolved in different directions but, not all members or ex-members are pleased about the results.Strategic alliances in air transport have been studied widely but, most of the recent publications only cover the passenger side in this business. There are a lot of information and statements about the benefits that alliances can bring to its members. But, the review of the literature shows that research is very sparse when it comes down to the evaluation of the actual impact of alliance integration on air cargo carriers¿ standing.The objective of this book is to analyze and interpret the impact of a strategic alliance on cargo airlines¿ revenue-tonne-kilometres key figures (provided by Airline Business 1998-2010), and market share developments. The author¿s aim is on the one hand, to answer the question if air cargo operators did profit from alliance integration, and on the other hand, to give the reasons for this development. Besides, the book gives an overview about the market¿s environment, the characteristics of air freight, and the history of WOW and SkyTeam Cargo. Further, the additional questions are discussed in detail:¿ How did carriers react to the challenges and opportunities in the market ¿ What are the main benefits or disadvantages for alliance members ¿ What major challenges do (prospective) members face in an alliance ¿ What are the core arrangements and prerequisites for alliance integration ¿ Is there a common success, are there stability factors and why do alliances fail ¿ What alternatives are there to alliance formationBooks on Demand GmbH, Überseering 33, 22297 Hamburg 88 pp. Englisch.
Lingua: Inglese
Editore: Anchor Academic Publishing, Anchor Academic Publishing, 2015
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Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - In the airline industry, the formation of highly integrated strategic alliances started during the 1990 s. Thereby, Star Alliance became the first global player when passenger airlines faced deregulation, and wanted to support their gro…wth and expansion in international markets. For cargo companies, this type of integration came around later, namely in the beginning of 2000. As a result of the increased co-operation, major alliances were formed with the launch of SkyTeam Cargo and WOW. In the dawn of the new century, these alliances should lay the cornerstone for the achievement of a long term success through synergy effects, and higher competitiveness in terms of the individual and the group. A decade later, WOW and SkyTeam Cargo have evolved in different directions but, not all members or ex-members are pleased about the results. Strategic alliances in air transport have been studied widely but, most of the recent publications only cover the passenger side in this business. There are a lot of information and statements about the benefits that alliances can bring to its members. But, the review of the literature shows that research is very sparse when it comes down to the evaluation of the actual impact of alliance integration on air cargo carriers standing. The objective of this book is to analyze and interpret the impact of a strategic alliance on cargo airlines revenue-tonne-kilometres key figures (provided by Airline Business 1998-2010), and market share developments. The author s aim is on the one hand, to answer the question if air cargo operators did profit from alliance integration, and on the other hand, to give the reasons for this development. Besides, the book gives an overview about the market s environment, the characteristics of air freight, and the history of WOW and SkyTeam Cargo. Further, the additional questions are discussed in detail: How did carriers react to the challenges and opportunities in the market What are the main benefits or disadvantages for alliance members What major challenges do (prospective) members face in an alliance What are the core arrangements and prerequisites for alliance integration Is there a common success, are there stability factors and why do alliances fail What alternatives are there to alliance formation.
