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Aggiungi al carrelloTaschenbuch. Condizione: Neu. Chatbots in Customer Experience. Application and Opportunities in E-Commerce | Anonym | Taschenbuch | 68 S. | Englisch | 2019 | Studylab | EAN 9783960956594 | Verantwortliche Person für die EU: GRIN Verlag, ein Imprint von GRIN Publishing GmbH, Trappentreustr. 1, 80339 München, info[at]grin[dot]com | Anbieter: preigu.
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -The increasing digitalization of society has an impact on everyday life. The demands and needs of customers are growing due to constant and real-time connectivity with the Internet. E-commerce has developed along with the expansion of the Internet. Especially, the customer service has changed greatly in recent years.To meet customer demands, companies have established further contact channels so that a comprehensive range of services can be ensured. Service is becoming an increasingly important success factor for companies. The goal of this book is to determine and evaluate the use of chatbots in customer service and online marketing.It answers the following questions: Where can chatbots be used in customer management and online marketing How does using chatbots in customer service and marketing affect a specific customer journey What are the benefits of using chatbots for both customers and the company And what methods and requirements should be considered when using chatbots In this book:- customer relationship management;- marketing communications;- Facebook Messenger;- user behavior;- communication channel 68 pp. Englisch.
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Aggiungi al carrelloKartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. The increasing digitalization of society has an impact on everyday life. The demands and needs of customers are growing due to constant and real-time connectivity with the Internet. E-commerce has developed along with the expansion of the Internet. Especial.
Lingua: Inglese
Editore: Studylab, Studylab Okt 2019, 2019
ISBN 10: 3960956592 ISBN 13: 9783960956594
Da: buchversandmimpf2000, Emtmannsberg, BAYE, Germania
EUR 42,95
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. This item is printed on demand - Print on Demand Titel. Neuware -The increasing digitalization of society has an impact on everyday life. The demands and needs of customers are growing due to constant and real-time connectivity with the Internet. E-commerce has developed along with the expansion of the Internet. Especially, the customer service has changed greatly in recent years. To meet customer demands, companies have established further contact channels so that a comprehensive range of services can be ensured. Service is becoming an increasingly important success factor for companies. The goal of this book is to determine and evaluate the use of chatbots in customer service and online marketing. It answers the following questions: Where can chatbots be used in customer management and online marketing How does using chatbots in customer service and marketing affect a specific customer journey What are the benefits of using chatbots for both customers and the company And what methods and requirements should be considered when using chatbots In this book: - customer relationship management; - marketing communications; - Facebook Messenger; - user behavior; - communication channelBooks on Demand GmbH, Überseering 33, 22297 Hamburg 68 pp. Englisch.
Da: AHA-BUCH GmbH, Einbeck, Germania
EUR 42,95
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Aggiungi al carrelloTaschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - The increasing digitalization of society has an impact on everyday life. The demands and needs of customers are growing due to constant and real-time connectivity with the Internet. E-commerce has developed along with the expansion of the Internet. Especially, the customer service has changed greatly in recent years.To meet customer demands, companies have established further contact channels so that a comprehensive range of services can be ensured. Service is becoming an increasingly important success factor for companies. The goal of this book is to determine and evaluate the use of chatbots in customer service and online marketing.It answers the following questions: Where can chatbots be used in customer management and online marketing How does using chatbots in customer service and marketing affect a specific customer journey What are the benefits of using chatbots for both customers and the company And what methods and requirements should be considered when using chatbots In this book: customer relationship management; marketing communications; Facebook Messenger; user behavior; communication channel.