9787111372882 - 品牌三部曲1:管理品牌资产 (1 risultati)

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Da: liu xing, Nanjing, JS, Cinaliu xing
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 67,06
EUR 15,43 spedizioneSpedito da Cina a U.S.A.Quantità: 1 disponibili
paperback. Condizione: New. Paperback Language: Simplified Chinese Publisher: Machinery Industry Press; 1 edition (March 1. 2012). Introduction brand trilogy: management brand is assets is the famous brand Trilogy one. but also to create a foundation for the theoretical point of view to create a strong brand (brand leadership) a…re germinal this. Detailed research into the brand phenomenon. Managing brand equity clearly described the relationship among the three brands. logos and slogans clear structure and brand equity .