9787111468554 - enterprise strategic management: methods. case and practice of economic management class universities second five application-oriented planning materials business management series(chinese edition) di 肖智润 主编 (1 risultati)

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Da: liu xing, Nanjing, JS, Cinaliu xing
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paperback. Condizione: New. Language:Chinese.Pub Date: 2014-07-01 Pages: 285 Publisher: Machinery Industry Press Enterprise Strategic Management: Methods. Case and Practice describes the theory and knowledge of strategic management. including strategy and strategic management. vision. mission and strategic objectives . the exter…nal environment analysis. internal condition analysis. corporate level strategy. business level strategy. international strategy. strategy and resource allocation. strategy and corporate governan.