9787115574237 - 消费者心理与行为:微课版 (1 risultati)
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Da: liu xing, Nanjing, JS, Cinaliu xing
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 77,46
EUR 15,44 spedizioneSpedito da Cina a U.S.A.Quantità: 3 disponibili
paperback. Condizione: New. Paperback. Pub Date: 2022-01-01 Pages: 215 Language: Chinese Publisher: People's Posts and Telecommunications Press The influence of psychological factors such as consumer feeling. perception. temperament. personality. and self-concept on consumers; the relationship between environmental factors such…as culture. subculture. customs. popularity. social class. role. and family. and consumers; products. brands. and packaging The effect of marketing factors such as price. sales terminal and promo.
