ISBN: 9787302396826 - 广告法律法规 (1 risultati)

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  • Lingua: Cinese

    Editore: 清华大学出版社, 2015

    7302396825 / 9787302396826

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    Da: liu xing, Nanjing, JS, Cinaliu xing

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    EUR 61,66

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    paperback. Condizione: New. Language:Chinese.Paperback. Pub Date: 2015-12-01 Publisher: Tsinghua University Press book based on the characteristics of the new development of the advertising industry. the country's new ad revised regulations. the system introduces the Advertising Law. advertising guidelines. the main campaign. campaign behavior theoretical knowledge advertising administration. specific media ads. intellectual property protection. censorship advertising. advertising industry self-regulation. social superv.…