9787302636762 (1 risultati)
Lingua: Inglese
- Brossura
Da: liu xing, Nanjing, JS, Cinaliu xing
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 74,28
EUR 15,59 spedizioneSpedito da Cina a U.S.A.Quantità: 3 disponibili
paperback. Condizione: New. Paperback. Pub Date: 2023-06 Pages: 223 Language: Chinese Publisher: Tsinghua University Press This book is a textbook on consumer psychology and behavior for applied undergraduate teaching. The book is divided into thirteen chapters. which comprehensively. systematically and in-depth introduces the o…rigin and development of consumer psychology and behavior theory. focusing on absorbing the latest research results in consumer psychology and consumer behavior at home and abroad: each chapter i.
