9787801475497 - 驾驭顾客资产: 如何利用顾客终身价值重塑企业战略【正版开发票】 (1 risultati)
manage customer equity: How customer lifetime value reshaping corporate strategy(Chinese Edition)
(MEI) LUO LAN T LA SI TE ; FU LAI LI.A. QI SEN ER ; KAI SE LIN.N. LE MEN
Lingua: Inglese
Editore: Enterprise Management Publishing House Pub. Date :, 2001
- Brossura
Da: liu xing, Nanjing, JS, Cinaliu xing
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 52,82
EUR 15,58 spedizioneSpedito da Cina a U.S.A.Quantità: 1 disponibili
paperback. Condizione: New. Language:Chinese.Pages Number: 355.24 Publisher: Enterprise Management Press Pub. Date :2006-07. Book Preface This book aims to help companies reshape their business strategies to achieve customer-centric business thinking. End enterprise editor in the book provides a model that can help companies mak…e the most important asset - the customer assets (customer lifetime value) - maximized. Features and commentary excerpts from brand equity to customer equity to our friends in Argentina Marcos (M.
