9787811250992 - 转型的逻辑:传媒企业研究 (1 risultati)

Lingua: Inglese
Editore: China Ocean University Press Pub. Date :2007-12, 2007
- Brossura
Da: liu xing, Nanjing, JS, Cinaliu xing
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 50,80
EUR 15,40 spedizioneSpedito da Cina a U.S.A.Quantità: 3 disponibili
paperback. Condizione: New. Language:Chinese.Pages Number: 184 Publisher: China Ocean University Press Pub. Date :2007-12. This book is the first study of the media from a business point of view of economic and management theory and practice monographs it to transition to the background. the special properties of the product fro…m the starting media. discusses the media economic activity. unique business model and system model. which reveals the basic law of the media economy. and anchored by the topic to the case. start.