9788176296939 - Communication Management di Sharma, S.; Singh, P. P. (1 risultati)

Hardcover. Condizione: As New. Contents Preface. 1. Communication definition and meaning. 2. Communication excellence. 3. Traditional communicator skills. 4. Communicating for accuracy and strong relationships. 5. Leading through communication. 6. Empowering others through communication. 7. Building teams through communication. 8. Managing change through communication. 9. Ins and outs of communication. 10. Managing communication in companies. 11. Power of the communication department. 12. Organizational roles of communication practitioners. 13. Coordination through meaningful expectations. 14. External communication with public policy stakeholders. 15. Role of IT in communication management. 16. Benefits of communication management. Bibliography. Index. Communication is the central skill any manager can possess. It is the link between ideas and action. It is the process that generates profit. It is the emotional glue that binds humans together in relationships personal and professional. To be without the ability to communicate is to be isolated from others in an organisation an industry or a society. To be skilled at it is to be at the heart of what makes enterprise private and public function successfully. This book focuses on the processes involved in management communication and concentrates on ways in which management students and entry level managers can become more effective by becoming more knowledgeable and skilled as communicators. 352 pp.