ISBN: 9788192102870 - strategic management:issues & concepts (1 risultati)

Contents Preface 1 Introduction to strategic management 2 Objectives of strategic business 3 Approaches of strategy formulation 4 Business strategy and policy 5 Development of Plans 6 Environmental scanning 7 Strategy evolution and control 8 Strategic decision making 9 Issues and strategy implementation 10 Corporate and strategic planning IndexStrategic management is basically a process It has emerged out of management in other fields where the concept of management is taken as a process for achieving certain objectives of the organisation Thus strategic management involves establishing a framework to perform various processes The concept of strategic management must embody all general management principles and practices devoted to strategy formulation and implementation in the organisation 288 pp.…