9789814725651 - architecting experience: a marketing science and digital analytics handbook: 1 di wheeler, scot r (33 risultati)
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Shakespeare Book House, Rockford, IL, U.S.A.Shakespeare Book House
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EUR 10,64
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Condizione: new.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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Condizione: Good. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Better World Books, Mishawaka, IN, U.S.A.Better World Books
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Condizione: Very Good. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condizione: New.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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- Prima edizione
Da: Textbooks_Source, Columbia, MO, U.S.A.Textbooks_Source
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paperback. Condizione: New. 1st Edition. Ships in a BOX from Central Missouri! UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes).
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: GreatBookPrices, Columbia, MD, U.S.A.GreatBookPrices
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Condizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Majestic Books, Hounslow, Regno UnitoMajestic Books
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EUR 28,14
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Condizione: New. pp. 150.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Books Puddle, New York, NY, U.S.A.Books Puddle
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Condizione: New. pp. 150 1st edition NO-PA16APR2015-KAP.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, SG, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
- Prima edizione
Da: Rarewaves.com USA, London, LONDO, Regno UnitoRarewaves.com USA
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Paperback. Condizione: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition…of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: "with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?" The quick answer to this is "through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience", but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, Singapore, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Grand Eagle Retail, Bensenville, IL, U.S.A.Grand Eagle Retail
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EUR 36,49
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Paperback. Condizione: new. Paperback. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recogn…ition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: California Books, Miami, FL, U.S.A.California Books
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EUR 37,86
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Condizione: New.
Lingua: Inglese
Editore: World Scientific Publishing Company 1/30/2016, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: BargainBookStores, Grand Rapids, MI, U.S.A.BargainBookStores
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EUR 37,93
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Paperback or Softback. Condizione: New. Architecting Experience: A Marketing Science and Digital Analytics Handbook. Book.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.Romtrade Corp.
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Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Basi6 International, Irving, TX, U.S.A.Basi6 International
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Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Lingua: Inglese
Editore: World Scientific Publishing Company, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: PBShop.store US, Wood Dale, IL, U.S.A.PBShop.store US
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Biblios, frankfurt am main, HESSE, GermaniaBiblios
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EUR 28,60
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Condizione: New. pp. 150.
Lingua: Inglese
Editore: World Scientific Publishing Company, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: PBShop.store UK, Fairford, GLOS, Regno UnitoPBShop.store UK
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PAP. Condizione: New. New Book. Shipped from UK. Established seller since 2000.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.Romtrade Corp.
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Condizione: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Basi6 International, Irving, TX, U.S.A.Basi6 International
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Condizione: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, SG, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
- Prima edizione
Da: Rarewaves USA, OSWEGO, IL, U.S.A.Rarewaves USA
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EUR 42,71
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Paperback. Condizione: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition…of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: "with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?" The quick answer to this is "through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience", but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: SMASS Sellers, IRVING, TX, U.S.A.SMASS Sellers
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Condizione: New. Brand New Original US Edition. Customer service! Satisfaction Guaranteed.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
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Condizione: New.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Ria Christie Collections, Uxbridge, Regno UnitoRia Christie Collections
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Condizione: New. In English.
Lingua: Inglese
Editore: WSPC, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: GreatBookPricesUK, Woodford Green, Regno UnitoGreatBookPricesUK
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Condizione: As New. Unread book in perfect condition.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
- Prima edizione
Da: Kennys Bookshop and Art Galleries Ltd., Galway, GY, IrlandaKennys Bookshop and Art Galleries Ltd.
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EUR 45,97
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Condizione: New. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Series: Advances and Opportunities with Big Data and Analytics. Num Pages: 280 pages. BIC Classification: KJE; KJSM. Category…: (UP) Postgraduate, Research & Scholarly. Dimension: 154 x 229 x 18. Weight in Grams: 410. . 2016. 1st Edition. Paperback. . . . .
Lingua: Inglese
Editore: World Scientific Pub Co Inc, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
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Da: Revaluation Books, Exeter, Regno UnitoRevaluation Books
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Paperback. Condizione: Brand New. 1st edition. 268 pages. 8.82x5.98x0.71 inches. In Stock.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, 2015
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: Kennys Bookstore, Olney, MD, U.S.A.Kennys Bookstore
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EUR 57,62
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Condizione: New. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Series: Advances and Opportunities with Big Data and Analytics. Num Pages: 280 pages. BIC Classification: KJE; KJSM. Category…: (UP) Postgraduate, Research & Scholarly. Dimension: 154 x 229 x 18. Weight in Grams: 410. . 2016. 1st Edition. Paperback. . . . . Books ship from the US and Ireland.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, SG, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
- Prima edizione
Da: Rarewaves USA United, OSWEGO, IL, U.S.A.Rarewaves USA United
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EUR 44,45
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Paperback. Condizione: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition…of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: "with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?" The quick answer to this is "through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience", but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, Singapore, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
Da: AussieBookSeller, Truganina, VIC, AustraliaAussieBookSeller
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EUR 61,99
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Paperback. Condizione: new. Paperback. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recogn…ition of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: 'with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?' The quick answer to this is 'through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience', but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability.
Lingua: Inglese
Editore: World Scientific Publishing Co Pte Ltd, SG, 2016
Serie: Advances and Opportunities with Big Data and Analytics, Libro 1 di 3. Libro 1 di 3 - Advances and Opportunities with Big Data and Analytics
- Brossura
- Prima edizione
Da: Rarewaves.com UK, London, Regno UnitoRarewaves.com UK
Contatta il venditoreVenditore con 5 stelleCondizione: Nuovo
EUR 33,04
EUR 76,48 spedizioneSpedito da Regno Unito a U.S.A.Quantità: 7 disponibili
Paperback. Condizione: New. 1st. In a world with a seemingly infinite amount of content and scores of methods for consuming that content, marketing communication today is about appealing to individuals, person by person. Effectively appealing to customers requires delivery of brand experiences built on relevance and recognition…of context. Just as in any conversation, delivering relevance in context requires understanding the person one is speaking with and shared environment.Wheeler answers the biggest question facing digital marketers today: "with an ever expanding array of digital touch points at one's disposal, how does one deliver content and experiences around one's brand that build relationships and drives results?" The quick answer to this is "through the application of data and analytics to drive highly relevant, contextual targeted content and adaptive experience", but since this answer is not as easy to achieve as it is to say, Architecting Experience has been designed to help readers develop the understanding of marketing data, technology and analytics required to make this happen.
