Appropriate for both undergraduate and graduate courses in Marketing Research, this text presents a comprehensive look at both the principles and practices of marketing research with balanced coverage of qualitative and quantitative material. Written from the perspective of marketing research users, the Third Edition reflects current trends in international marketing, ethics, and the continuing integration of technology. It strives to build on the success of previous editions by being even more current, contemporary, illustrative and user-friendly.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
1
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: HPB-Red, Dallas, TX, U.S.A.
hardcover. Condizione: Good. Connecting readers with great books since 1972! Used textbooks may not include companion materials such as access codes, etc. May have some wear or writing/highlighting. We ship orders daily and Customer Service is our top priority! Codice articolo S_412992276
Quantità: 1 disponibili
Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Good. Used book that is in clean, average condition without any missing pages. Codice articolo 3111849-6
Quantità: 1 disponibili
Da: Better World Books: West, Reno, NV, U.S.A.
Condizione: Very Good. Used book that is in excellent condition. May show signs of wear or have minor defects. Codice articolo 3111850-6
Quantità: 1 disponibili
Da: Better World Books, Mishawaka, IN, U.S.A.
Condizione: Good. Used book that is in clean, average condition without any missing pages. Codice articolo 3111849-6
Quantità: 1 disponibili
Da: Once Upon A Time Books, Siloam Springs, AR, U.S.A.
hardcover. Condizione: Acceptable. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. Codice articolo mon0001119818
Quantità: 1 disponibili
Da: ThriftBooks-Dallas, Dallas, TX, U.S.A.
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0130830445I3N00
Quantità: 1 disponibili
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Hardcover. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less. Codice articolo G0130830445I3N00
Quantità: 1 disponibili
Da: Goodwill of Silicon Valley, SAN JOSE, CA, U.S.A.
Condizione: good. Supports Goodwill of Silicon Valley job training programs. The cover and pages are in Good condition! Any other included accessories are also in Good condition showing use. Use can include some highlighting and writing, page and cover creases as well as other types visible wear. Codice articolo GWSVV.0130830445.G
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1850grams, ISBN:9780130830449. Codice articolo 9852359
Quantità: 1 disponibili
Da: Buchpark, Trebbin, Germania
Condizione: Sehr gut. Zustand: Sehr gut | Sprache: Englisch | Produktart: Bücher. Codice articolo 43058040/202
Quantità: 1 disponibili