Articoli correlati a A Framework for Marketing Management: International...
Sinossi
For undergraduate and MBA courses in Marketing Management and Marketing Strategy.
A Framework for Marketing Management is a concise paperback adapted from Philip Kotler's #1 selling textbook, Marketing Management. This books focuses on key points such as how to analyze the market and competitors, how to develop strategies, and how to deliver and manage effective marketing programs. A streamlined approach also offers greater flexibility in classes where outside cases, simulations, and projects are brought in.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
- EditorePearson
- Data di pubblicazione2002
- ISBN 10 0131204270
- ISBN 13 9780131204270
- RilegaturaCopertina flessibile
- LinguaInglese
- Numero edizione2
- Numero di pagine363
- Contatto del produttorenon disponibile
Altre edizioni note dello stesso titolo
Risultati della ricerca per A Framework for Marketing Management: International...
Foto dell'editore
A Framework for Marketing Management (International Edition)
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR004531846
Quantità: 1 disponibili
Foto dell'editore
A Framework for Marketing Management
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780131204270. Codice articolo 8658711
Quantità: 1 disponibili
Foto dell'editore
A Framework for Marketing Management
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780131204270. Codice articolo 8980145
Quantità: 1 disponibili
Foto dell'editore
A Framework for Marketing Management
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780131204270. Codice articolo 8658712
Quantità: 1 disponibili
Foto dell'editore
A Framework for Marketing Management
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9780131204270. Codice articolo 8980146
Quantità: 1 disponibili