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In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways.
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Informazioni sugli autori
Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He is the author or editor of more than sixty books, including Ads, Fads, and Consumer Culture; Shop 'Til You Drop and Agitpop: Political Culture and Communication Theory . Berger is a consulting editor for the journal Humor and is on the editorial committee for Semiotica.
Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He is the author or editor of more than sixty books, including Ads, Fads, and Consumer Culture; Shop 'Til You Drop and Agitpop: Political Culture and Communication Theory . Berger is a consulting editor for the journal Humor and is on the editorial committee for Semiotica.
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Condizione: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Codice articolo rev4312621140
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The Objects of Affection : Semiotics and Consumer Culture
Editore:
Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
Editore:
Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR005089015
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Semiotics and Popular Culture: The Objects of Affection: Semiotics and Consumer Culture
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Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,300grams, ISBN:9780230103733. Codice articolo 9876308
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
Editore:
Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Da: Anybook.com, Lincoln, Regno Unito
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Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,300grams, ISBN:9780230103733. Codice articolo 9781978
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
Editore:
Palgrave Macmillan, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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The Objects of Affection: Semiotics and Consumer Culture (Semiotics and Popular Culture)
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The Objects of Affection
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Palgrave Macmillan US, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Kartoniert / Broschiert. Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Arthur Asa Berger is Professor Emeritus of Broadcast and Electronic Communication Arts at San Francisco State University, USA. He is the author or editor of more than sixty books, including Ads, Fads, and Consumer Culture Shop Til You Drop and Agitpop: Po. Codice articolo 151155650
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The Objects of Affection
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SPRINGER NATURE Aug 2010, 2010
ISBN 10: 0230103731
ISBN 13: 9780230103733
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Da: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Germania
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Taschenbuch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -In this book, preeminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. The first part of the book introduces semiotic theory and its key theorists and practitioners. The second part applies semiotic theory to interpret advertising, marketing, and branding. With levity and precision, Berger leads students to think critically about our lives and the menu of lifestyles promoted by corporations that profit from branded consumption. 198 pp. Englisch. Codice articolo 9780230103733
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The Objects of Affection
Da: Rarewaves.com UK, London, Regno Unito
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Paperback. Condizione: New. In this book, pre-eminent semiotician Arthur Asa Berger decodes the meanings of common objects of consumption and their perceived 'sacredness' in consumerist cultures. Using semiotic theory, consumer culture is dissected in new and fascinating ways. Codice articolo LU-9780230103733
Quantità: Più di 20 disponibili