Food Processing: An Industrial Powerhouse in Transition - Rilegato

Connor, John M.; Schiek, William A.

Rilegato

ISBN 10: 0471155152 ISBN 13: 9780471155157

Casa editrice: Wiley-Interscience, 1997

Riassunto

Die zweite Auflage des Bestsellers zu Wachstum, ökonomischer Entwicklung und zum Geschäftsmanagement der Nahrungsmittelindustrie der Vereinigten Staaten - eines der größten US-amerikanischen Industriezweige. Mit aktuellsten, übersichtlich tabellierten Informationen zur Produktentwicklung, Biotechnologie und Globalisierung. Äußerst interessant auch für europäische Märkte, die die US-Entwicklungen verfolgen wollen.

Su questo libro

Informazioni sull?autore

JOHN M. CONNOR, PhD, is Professor of Agricultural Economics at Purdue University. He has served as head of food manufacturing research in the Economic Research Service of the U.S. Department of Agriculture.

WILLIAM A. SCHIEK, PhD, is Assistant Professor of Agricultural Economics at Purdue University. He is a former cooperative relations specialist and research economist with the New York-New Jersey Milk Market Administrator of the U.S. Department of Agriculture's Agricultural Marketing Service.

Dalla quarta di copertina

Food Processing, Second Edition provides incisive coverage of the growth, economic development, and business management of the U.S. commercial food processing industry. This revised edition addresses the many important changes that have affected the industry in the last decade, from new technologies and international trade agreements to the influx of foreign investment and the development of emerging markets around the world. Providing a full-scale analysis of the forces that will shape competitive advantage into the next century, this book is essential reading for food processing managers, buyers, marketers, and their professional advisers. The new volume contains:
* A systematic examination of industrial structure, business organization, and geographic location.
* A discussion of the impact of new processing and information technologies, developments in biotechnology, and more.
* Expanded material on distribution channels and sourcing options, including new retail formats such as warehouse stores and supercenters.
* Information on key input utilization, procurement, product and promotion strategies.
* Predicted growth trends for domestic and foreign markets, the dynamics of industry globalization, and more.

Dettagli dell'edizione

• Editore: Wiley-Interscience
• Data di pubblicazione: 1997
• Lingua: Inglese
• ISBN 10: 0471155152
• ISBN 13: 9780471155157
• Rilegatura: Copertina rigida
• Numero di pagine: 666
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile