Now in a revised Third Edition, Intellectual Property: Licensing and Joint Venture Profit Strategies provides the most up-to-date tools for evaluating the investment aspects of licensing and joint venture decisions. Through a hands-on approach that incorporates easy-to-use checklists and procedures to assist readers in assessing licensing and joint venture arrangements, this practical book discusses the legal, tax, and accounting practices and actions related to such arrangements
Intellectual Property: Licensing and Joint Venture Profit Strategies, Third Edition includes
Intellectual Property: Licensing and Joint Venture Profit Strategies, Third Edition is an essential volume for licensing executives, research and development executives, trademark attorneys, accountants, business appraisers, and valuation and trademark specialists
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GORDON V. SMITH is President of AUS Consultants and has advised clients in valuation matters for almost 40 years. His assignments have included appraisals of nearly every type of tangible and intangible asset as well as consultations relative to royalty rates and the economic life of property. Clients have been many of the Fortune 500, as well as research and government institutions, regulatory bodies, and the US government. He has served as an expert witness on numerous occasions regarding valuations and valuation theory.
RUSSELL L. PARR is Senior Vice President of the Valuation Services Group of AUS Consultants and expert at assessing the value of intellectual property and intangible assets. He advises clients about the value of patents, trademarks, copyrights, and other intangible assets to help accomplish strategic mergers, acquisitions, licensing transactions, and joint ventures.
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