Articoli correlati a Integrating Business and AI: Developing, Selling and...

Integrating Business and AI: Developing, Selling and Implementing Artificial Intelligence in Business - Brossura

 
9781041053477: Integrating Business and AI: Developing, Selling and Implementing Artificial Intelligence in Business
Brossura
ISBN 10: 1041053479 ISBN 13: 9781041053477
Casa editrice: Routledge, 2026

Sinossi

Integrating Business and AI is a comprehensive guide that bridges the gap between technical AI knowledge and practical business applications. It offers strategies for developing, marketing, and leveraging AI solutions across industries.

This book provides readers with actionable insights into AI integration, offering dual perspectives for both vendors and users. It delves into the theoretical foundations of AI technologies while presenting practical frameworks for assessing AI readiness and implementing AI across various business functions. Readers will benefit from detailed strategies for marketing and selling AI solutions, enabling vendors to effectively communicate their value to potential clients. For business users, the book offers guidance on managing AI-driven organizational transformation, addressing workforce concerns, and leveraging AI to gain a sustainable competitive edge. Additionally, the book addresses critical aspects of data management and privacy, helping businesses navigate the challenges of handling sensitive information.

Designed for business leaders, entrepreneurs, AI developers, students, and decision-makers, this book is ideal for those seeking to understand and implement AI in business contexts. It is particularly suited for courses in Business and AI, Digital Business, Innovation and Entrepreneurship, and Technology in Business at undergraduate and postgraduate levels.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull'autore

Alexandrina Pauceanu is a professor at the EU Business School, and examination chair at The Entrepreneurship Academy Romania.

Francesco Derchi is a professor at Les Roches Global Hospitality Education and Chair of Digital Business - OPIT. Open Institute of Technology.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Routledge
Data di pubblicazione
2026
Lingua
Inglese
ISBN 10 
1041053479
ISBN 13 
9781041053477
Rilegatura
Copertina flessibile
Numero edizione
1
Numero di pagine
432
Redattore
Pauceanu Alexandrina, Derchi Francesco
Contatto del produttore
Taylor and Francis, GPSR Taylor and Francis
gpsr@taylorandfrancis.com

Taylor & Francis Verlag GmbH, Kaufingerstraße 24
München
80331
Germania