Articoli correlati a Consumer Research Methods in Food Science

Consumer Research Methods in Food Science - Rilegato

 
9781071629994: Consumer Research Methods in Food Science
Rilegato
ISBN 10: 1071629999 ISBN 13: 9781071629994
Casa editrice: Humana Pr Inc, 2023

Sinossi

This volume details a wide range of consumer research methods from different disciplines with an application to food and beverages. Each chapter is written by well-known researchers in the field that guides the reader on a specific method in applied consumer research.  Chapters are separated by disciplines, detail brief theoretical background, provide a clear examples of the methodology, anthropology, history, linguistics, and visual arts, culinary arts, design, and user experience are also approached. The separation of methods through disciplines gives a better structure to the reader when trying to apply each method. 

Authoritative and cutting-edge, Consumer Research Methods in Food Science

detail clear steps and a framework to reproduce consumer research methods in different applications.


Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Dalla quarta di copertina

This volume details a wide range of consumer research methods from different disciplines with an application to food and beverages. Each chapter is written by well-known researchers in the field that guides the reader on a specific method in applied consumer research.  Chapters are separated by disciplines, detail brief theoretical background, provide a clear examples of the methodology, anthropology, history, linguistics, and visual arts, culinary arts, design, and user experience are also approached. The separation of methods through disciplines gives a better structure to the reader when trying to apply each method. 

Authoritative and cutting-edge, Consumer Research Methods in Food Science

detail clear steps and a framework to reproduce consumer research methods in different applications.


Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
Humana Pr Inc
Data di pubblicazione
2023
Lingua
Inglese
ISBN 10 
1071629999
ISBN 13 
9781071629994
Rilegatura
Copertina rigida
Numero di pagine
484
Redattore
Gmez-corona Carlos, Rodrigues Heber
Contatto del produttore
Springer Nature Customer Service Center GmbH
ProductSafety@springernature.com

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