The Ultimate Competitive Advantage - Secrets of Continually Developing a More Profitable Business Model - Rilegato

Mitchel

Rilegato

ISBN 10: 1576751678 ISBN 13: 9781576751671

Casa editrice: McGraw Hill / Europe, Middle East & Africa, 2003

Riassunto

Authors Donald Mitchell and Carol Coles conducted a ten-year study of companies that had grown the fastest over a three-year period. Their research reveals that while unsuccessful companies doggedly apply outdated business models, the successful ones improve their models every two to four years.

The Ultimate Competitive Advantage provides a straightforward, systematic method any company can use to review and improve its business model and each of its key components: pricing, costs of doing business, and benefits added. Dozens of concrete examples from companies of all sizes and types are provided.

Su questo libro

L'autore

Donald Mitchell is CEO and chairman of Mitchell and Company, a financial and strategy consulting firm working with the most senior officers at hundreds of major companies including Black & Decker, Procter & Gamble, Charles Schwab, Southwest Airlines, Time Warner and Xerox. Carol Coles is COO and president of Mitchell and Company, and co-founded the firm. She has an extensive practice in strategy development and stock-price improvement.

Product Description

Book by Donald Mitchell Carol Coles B Thomas Golisano Robe

Dettagli dell?edizione

• Editore: McGraw Hill / Europe, Middle East & Africa
• Data di pubblicazione: 2003
• Lingua: Inglese
• ISBN 10: 1576751678
• ISBN 13: 9781576751671
• Rilegatura: Copertina rigida
• Numero di pagine: 300
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile