9781780174006: Digital Marketer
Brossura
ISBN 10: 1780174004 ISBN 13: 9781780174006
Casa editrice: BCS, The Chartered Institute for IT, 2018

Sinossi

Digital marketing is now essential to making products and services a success and digital marketers are more and more in demand. This book is your guide to becoming an efficient and effective digital marketer, covering the expertise and array of skills you will need; how to stay current and future-proof your career; useful digital marketing tools, channels, frameworks and procedures; how to measure campaign success, and how to take the next steps to advance your digital marketing career.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Informazioni sull?autore

Eileen Brown is CEO of Amastra, a media strategy consultancy. She is the author of the BCS book 'Working the Crowd', a writer on innovation and social business for ZDNet and an international speaker on the Internet of Things, media, online branding, and women in technology. Betsy Aoki is a Senior Technical Program Manager for metrics at Hulu and has previously worked as a Senior Program Manager for Bing and social media at Microsoft. Betsy has been named by ZDNet's Mary Jo Foley as one of Microsoft's Women Worth Watching, and has been listed as one of biztechtoday's top 25 influential business women of Seattle on Twitter.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Editore
BCS, The Chartered Institute for IT
Data di pubblicazione
2018
Lingua
Inglese
ISBN 10 
1780174004
ISBN 13 
9781780174006
Rilegatura
Copertina flessibile
Numero di pagine
212
Contatto del produttore
non disponibile
Persona responsabile
gpsr@libri.de
gpsr@libri.de

Friedensallee 273
Hamburg
22763
Germania