Articoli correlati a Service design: A practical guide to creating customer...

Service design: A practical guide to creating customer centric services - Brossura

Paul, Debra; Hunsley, Jonathan

 
9781780177274: Service design: A practical guide to creating customer centric services
Brossura
ISBN 10: 1780177275 ISBN 13: 9781780177274
Casa editrice: BCS, The Chartered Institute for IT, 2026

Sinossi

In a world where customer expectations are higher than ever, delivering great service is no longer optional, it’s essential. Service Design is your practical, visual guide to creating services that truly meet customer needs, from first interaction to the final outcome.

Whether you're working in IT, service management, UX, or digital transformation, this book equips you with proven frameworks and techniques from service science and design thinking. With a strong focus on real-world application, it features a running case study and highly visual examples to help you apply concepts immediately. This book encompasses thinking approaches that are holistic and encourage creativity and learning. In today’s competitive world, service design is the professional discipline that is of increasing relevance and interest to organisations.

Perfect for professionals, teams, and educators, Service Design bridges the gap between theory and practice, empowering you to design innovative, customer-centric services that stand out in today’s competitive landscape.

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Editore
BCS, The Chartered Institute for IT
Data di pubblicazione
2026
Lingua
Inglese
ISBN 10 
1780177275
ISBN 13 
9781780177274
Rilegatura
Copertina flessibile
Numero di pagine
216
Contatto del produttore
non disponibile
Persona responsabile
GPSR Kontakt
gpsr@libri.de

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