Articoli correlati a Fans Not Customers: How to create growth companies...
Sinossi
Most companies plod along doing things as everyone always has. So there are huge opportunities for people trying to break the mould, even in old-fashioned businesses like banking or insurance. Of course it happens all the time in the digital world, but it can happen anywhere - so long as you turn your customers into fans. When that happens your customers - who will sing your praises when your competitors' customers are grumbling all the time - become your greatest allies in marketing and sales. Then you can really go for growth. But to amaze and delight your customers and clients isn't easy, and requires constant work and innovation - this book, generously scattered with examples and case studies drawn from Vernon Hill's own experience shows how it is to be done.
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Descrizione del libro
These are tough times for all of us - but it is still possible to defy gravity and create massively successful new ventures, turn-round lumbering giants and go for growth. The secret lies in not just satisfying customers but in amazing and delighting them.
L'autore
Vernon Hill was the founder of the hugely successful Commerce Bank in the US and now Metro Bank in the UK, Britain's first new high street bank for over a century. He is one of only a handful of chief executives ever to be a member of the Forbes 20/20 club: to have stayed in the same job for over two decades paying more than 20% returns every year. This is far more exceptional than it sounds. This is his first book.
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- EditoreProfile Books
- Data di pubblicazione2012
- ISBN 10 178125110X
- ISBN 13 9781781251102
- RilegaturaCopertina flessibile
- Numero di pagine172
Compra usato
Condizioni: molto buonoThe book has been read, but is... Scopri di più su questo articolo
EUR 11,12
Spese di spedizione:
EUR 5,72
Da: Regno Unito a: U.S.A.
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Fans Not Customers: How to create growth companies in a no growth world
ISBN 10: 178125110X
ISBN 13: 9781781251102
Antico o usato
Paperback
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR004471719
Quantità: 5 disponibili
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Fans Not Customers
Da: AwesomeBooks, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. Fans Not Customers This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9781781251102
Quantità: 3 disponibili
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Fans Not Customers
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 4 su 5 stelle
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9781781251102
Quantità: 3 disponibili