Product Development Practices that Matter: Transform Market Opportunities and Technological Innovations into Successful Products - Brossura

Gupta, Nisheeth

Brossura

ISBN 10: 384439981X ISBN 13: 9783844399813

Casa editrice: LAP LAMBERT Academic Publishing, 2011

Riassunto

Product Development consists of activities totransform a market opportunity and technologicalinnovation into successful products. Several waves ofimprovements in technological innovation and prod¬uctdevelopment have already substantially enhancedcompanies’ ability to deliver differentiated productsto markets faster, more efficiently, and with higherquality. However, the degree of success achieved hasvaried greatly between companies and even among unitswithin individual companies. Determining importantprocesses in the product development and theirrelationships with organizational and projectperformances are crucial to sustainable success inproduct development. Studying these relationshipswould give us insights into the product developmentdynamics. The objectives of this book are todetermine important product development processes andtheir relationship with each other and organizationalcapabilities.

Su questo libro

L'autore

Nisheeth Gupta graduated from MIT’s Sloan School of Management &School of Engineering. Prior to studying at MIT, Nisheeth hasworked in Semiconductor & Defense industry. He earned hisBachelor’s degree in Electronics from NIT,India. He haspublications in McKinsey Quarterly, The Wall Street Journal,Sloan Management Review, IEEE and PDMA.

Dettagli dell'edizione

• Editore: LAP LAMBERT Academic Publishing
• Data di pubblicazione: 2011
• Lingua: Inglese
• ISBN 10: 384439981X
• ISBN 13: 9783844399813
• Rilegatura: Copertina flessibile
• Numero di pagine: 144
• Contatto del produttore: non disponibile
• Persona responsabile: KreGa Onlinehandel GmbH; 4950000000000; info@krega-onlinehandel.de; ; Birkenweg 31; Brakel; 33034; Germania