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Advertising: Principles and Practice (11th Edition)(Chinese Edition)
Editore:
China Renmin University Press, 2021
ISBN 10: 7300296904
ISBN 13: 9787300296906
Nuovo
paperback
Da: liu xing, Nanjing, JS, Cina
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: New. Paperback. Pub Date: 2021-11-01 Pages: 416 Language: Chinese Publisher: Renmin University of China Press Advertising: Principles and Practice has been devoted to answering how advertising works since its first edition in 1989. The 11th edition is the result of a collaboration between communication advertising scholars and marketing scholars. The book focuses on branding and integrated marketing communication. broadly interprets advertising as marketing communication or brand communication. co. Codice articolo NX015247
Quantità: 1 disponibili
Foto dell'editore
Advertising: Principles and Practice (11th Edition)(Chinese Edition)
Editore:
China Renmin University Press, 2021
ISBN 10: 7300296904
ISBN 13: 9787300296906
Nuovo
paperback
Da: liu xing, Nanjing, JS, Cina
Valutazione del venditore 5 su 5 stelle
paperback. Condizione: New. Paperback. Pub Date: 2021-11-01 Pages: 416 Language: Chinese Publisher: Renmin University of China Press Advertising: Principles and Practice has been devoted to answering how advertising works since its first edition in 1989. The 11th edition is the result of a collaboration between communication advertising scholars and marketing scholars. The book focuses on branding and integrated marketing communication. broadly interprets advertising as marketing communication or brand communication. co. Codice articolo AMZ058550_NX015247_058550
Quantità: 3 disponibili