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Language:Chinese.paperback.Pub Date:2020-12-01.publisher:China Social Sciences Press.description:Paperback. Pub Date: 2020-12-01 Pages: 247 Language: Chinese Publisher: The integration of physical channels and electronic channels of China Social Sciences Press has become the trend of modern business development. and multi-channel consumer behavi
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Research on Perception Channel Integration and Consumer Behavior(Chinese Edition)
Editore:
China Social Sciences Press, 2020
ISBN 10: 7520379116
ISBN 13: 9787520379113
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paperback
Da: liu xing, Nanjing, JS, Cina
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paperback. Condizione: New. Paperback. Pub Date: 2020-12-01 Pages: 247 Language: Chinese Publisher: The integration of physical channels and electronic channels of China Social Sciences Press has become the trend of modern business development. and multi-channel consumer behavior has become a concern in the industry and academia Hot spot.?Based on theories of perceptual integrity. self-regulation and trust transmission. this book reveals the influence mechanism of perceptual channel integration on consumer behavior in d. Codice articolo NW018993
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