The Competitive Advantage of Emerging Market Multinationals (Paperback)

Lingua: inglese

Editore: Cambridge University Press, Cambridge, 2013

1107659418 / 9781107659414

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Paperback. Multinationals from Brazil, Russia, India and China, known as the BRIC countries, are a new and powerful force in global competition and are challenging the incumbency of much older global companies from the developed world. Emerging market multinational enterprises (EMNEs) now account for a quarter of foreign investment in the world, are a prolific source of innovation and make almost one in three cross-border acquisitions globally. Despite this, traditional theories of international business do not provide a satisfactory explanation of their behaviour or performance. The authors of this book shine new light on the rise of the EMNEs and how they have built a competitive advantage through innovation, novel configurations of their international value chains and the acquisition of companies overseas. Any manager, policy maker or researcher who wishes to understand the emergence of this new breed of multinational will find this book an invaluable resource. Multinationals from the BRIC countries are a new and powerful force in global competition and are challenging the incumbency of much older global companies from Europe, the USA and Japan. This book examines how this new breed of multinationals has transformed global competition through innovation, foreign investment and overseas acquisitions. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.

Codice articolo 9781107659414

Titolo
The Competitive Advantage of Emerging Market Multinationals (Paperback)
Autore
Peter J. Williamson
Editore
Cambridge University Press, Cambridge
Anno di pubblicazione
2013
Condizione
new
Rilegatura
Paperback
Lingua
inglese
ISBN 10
1107659418
ISBN 13
9781107659414

CitiRetail

Stevenage, Regno Unito

Venditore con 5 stelle

Venditore AbeBooks dal 29 giugno 2022

Tariffe di spedizione da Regno Unito a U.S.A.

ArticoloDa 7 a 14 giorni lavorativiDa 7 a 60 giorni lavorativi
Primo articoloEUR 43,15EUR 43,15
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