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Dati bibliografici

Titolo: Exploring Corporate Strategy: Text and Cases
Editore: Financial Times/ Prentice Hall
Data di pubblicazione: 2007
Lingua: Inglese
ISBN 10: 027371192X
ISBN 13: 9780273711926
Rilegatura: Paperback
Condizione: Used; Good

Descrizione articolo

Riassunto

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.

Available in two versions (Text and Text & Cases), Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.

The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

Informazioni sull?autore

Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

Descrizione libreria

Reuseabook is an established second hand book seller. An ethical and environmentally conscious business, we look forward to providing you with a good read. Reuseabook is committed to providing each customer with the highest standard of customer service.

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