Focus Groups: A Practical Guide for Applied Research (5th Edn)

Casey, Mary Anne

ISBN 10: 1483365247 / ISBN 13: 9781483365244

Editore: Sage Publications, Inc, 2015

Riguardo questo articolo

This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Library sticker on front cover. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,700grams, ISBN:9781483365244.

Codice articolo 4345214

Dati bibliografici

• Titolo: Focus Groups: A Practical Guide for Applied Research (5th Edn)
• Editore: Sage Publications, Inc
• Data di pubblicazione: 2015
• Lingua: Inglese
• ISBN 10: 1483365247
• ISBN 13: 9781483365244
• Rilegatura: Brossura
• Edizione: quinta edizione o successive
• Condizione: Fair
• Peso: 700 grammi
• Cataloghi dei venditori:
  • Social Sciences

Descrizione articolo

Riassunto

Using an engaging, straightforward writing style, the authors draw on their more than 50 years of hands-on experience in the field to cut through theory and offer practical guidance on every facet of the focus process, including tips for avoiding problems and pitfalls.

Informazioni sugli autori

Richard Krueger is professor emeritus at the University of Minnesota. He is an internationally recognized authority on the use of focus group interviewing within the public environment. For 25 years he served as evaluation leader for the University of Minnesota Extension Service followed by 10 years teaching graduate courses in program evaluation and research methodology. He is a former president of the American Evaluation Association and a member of the Qualitative Research Consultants Association. He holds a Ph.D. from the University of Minnesota.  In his spare time he repairs his motorcycle, swaps stories with friends, and shops for tools at the local hardware store. Maybe you’ve seen him there. 

Mary Anne Casey is an evaluator, writer, and teacher. She has been an evaluation consultant at the international, national, state, and local levels on topics relating to health, public policy, community development, agriculture, and the environment. Mary Anne has had the privilege of asking questions and listening, and the challenge of providing useful, enlightening results to clients. She relishes analysis and finding just the right way to convey what people have shared. She weaves the lessons she has learned into her work, her writing on focus group interviewing, and her teaching at the University of Minnesota, University of South Florida, and University of Michigan. Mary Anne previously worked for the W.K. Kellogg Foundation and the state of Minnesota. She received her PhD from the University of Minnesota. She gets her best insights while in the shower or on long walks.